Digital Content Writer

3 weeks ago


Sydney, Australia Insurance Australia Group Full time

Have meaningful impact.
As a **Digital Content Writer** at ROLLiN’ you can
- Own our brand tone of voice and communicate with it across every customer content touchpoint
- Explore creative ways to engage millennial audiences and communicate critical messaging
- Be part of a business exploring industry innovation

Join the largest insurance group in Australia and New Zealand. We’re here for you. Are you ready?

**YOUR ROLE**

This is a newly created permanent opportunity to join ROLLiN’. We’re a new start-up brand backed by Trans-Tasman giant IAG. We’re all about flexible and simple car insurance. Our product is specifically designed for a youth audience (25-44) at a price that will make your wallet smile.

As a Digital Content Writer you will be responsible for developing best in class written digital content targeted to a millennial audience.

**ABOUT YOU**
- You will have 5+ years digital content experience with a proven track record of delivering and optimising engaging, high-quality content for audiences across a range of formats
- Be able to write fluently and persuasively in plain English, with excellent written and verbal communication skills and outstanding attention to detail
- Ability to write and respond to briefs (with flair) and be comfortable working with agencies
- Confident in taking the lead with others on your discipline e.g. business stakeholders including legal, UX and developers
- Experience in CMS and/or behavioural science-based copywriting desirable
- Bachelor’s degree in communications, journalism, marketing or similar or comparable industry experience
- Be based in **Sydney, Melbourne** or **Brisbane** and be comfortable with working a few days at home and a few days in the office each week.

Applications close on Sunday, 26 February 2023 at 11:59pm AEDT.

**ABOUT US**

IAG is not only the largest general insurance group in Australia and New Zealand, underwriting over $AUD13 billion of premium per annum, we’re also a tech and research facility, a hub for climate change experts and a centre of resilience design. We chat over coffee with customers, advocate for them in the corridors of Parliament and back them up in the community when life’s moments hit hardest.

You’ll know our brands - NRMA Insurance, CGU, WFI, ROLLiN', NZI, State and AMI to name a few. Together they turn our IAG purpose of making your world safer into action by helping, supporting ambitions and making insurance accessible.

When you join IAG, you’re not joining one brand, you’re joining a large purpose-led, Trans-Tasman group dedicated to making your world a safer place.

We’re ready to grow your career, acknowledge every part of you, recognise your brilliance, lead you with purpose and help you live your own purpose through us.
- Grow your financial future with 13% superannuation as standard
- Flexibility and support so you can live life to the full.
- Carers hub and resources support.

We’re committed to the reconciliation movement in Australia for First Nations people and focus on providing a safe and supportive work environment for all our employees. More information on our Reconciliation Action Plan is on our company website.



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