Marketing Manager

2 months ago

Lane Cove West, Australia Vitalcare Pty Ltd Full time

**About Vitalcare**

Vitalcare is a leader in nurse call systems and related emergency call technology. The company has been designing, manufacturing and installing systems since 1979 and is at the forefront of ongoing research and development in aged care and wellness solutions. Our products use IoT (internet of things) two-way wireless technology and cloud based services to provide highly innovative world class personal care systems. All of our products are designed and assembled in Australia and all software is written in-house.

Vitalcare is committed to ensuring the safety of customers and residents by providing a range of cost-effective and innovative solutions, including:

- Nurse call products and systems
- Cloud based system management and reporting
- Dementia management systems
- Wandering patient systems
- DECT phone systems
- Paging and smartphone integration
- Personal emergency answering services and products
- Duress systems.

The company has offices in Sydney, Newcastle, Adelaide, Melbourne, Gold Coast and Wellington (NZ) and employs over 40 staff.

**The Role**

We are looking for an outstanding professional who can lead our marketing efforts nationally based from our Lane Cove offices.

This is a very broad role encompassing marketing strategy, collateral production, social media, on-line marketing (including search), direct marketing, trade shows and media relations. It suits an enthusiastic, versatile and outgoing person who can work as part of a small but productive team with a national responsibility.

Nurse call, health, medical or aged care industry experience would be highly regarded for this role, but not essential. Enthusiasm, creative thought and a positive outlook is critical.

The role will be primarily based out of Lane Cove, and would include travel both state-wide, nationally and to New Zealand.

**Experience**

Experience in developing and implementing comprehensive marketing strategies is essential, including understanding social medial, search and media relations. Having technical expertise around design, social media management, marketing copywriting or journalism is highly regarded as is familiarity with applicable tools such as Hubspot.

**Key Skills**
- Deep understanding of marketing strategy
- Confident, gregarious manner
- Excellent verbal and written communication skills, including spelling
- Outstanding presentation skills
- Expert understanding of social media
- Confident understanding of on-line advertising and search
- Lateral thinking skills
- Sales experience
- 5+ years work experience.

**Responsibilities**
- Develop and implement national sales and marketing plan
- Engage new and existing clients
- Management of all promotional and professional relationships
- All aspects of social media management
- Design and oversight of creative media elements
- Tender and quotation support.

**Renumeration**

**Equal Opportunity Employer**

**Application**
- Marketing skills and experience
- Social media experience
- Media relations experience
- Understanding of on-line/search
- CRM experience
- Advertising experience
- Aged care/health industry (or relevant) experience
- Writing/copy experience
- Your ideal work environment
- Your career aspirations
- Your strengths and weaknesses
- Why this role suits you.

**Job Types**: Full-time, Permanent

**Salary**: $77,313.80 - $110,000.00 per year

Schedule:

- Day shift

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