Google Adwords

**About The Company**

Traffic Radius is a growing digital marketing agency offering a complete range of solutions to enable businesses to grow and succeed online. Our goal is to help brands thrive with our powerful and innovative marketing campaigns. We work with businesses from across different sectors and an opportunity with us will give you the perfect platform to learn and grow as a Digital Marketing Specialist.

**About The Role**

Working onsite at our Southbank office, this position involves managing paid search campaigns on Google and all other pay-per-click (PPC) marketing activities. The goal is to maximise ROI and boost the overall online performance. As a Google Ads specialist, you will be identifying trends and insights to design powerful paid search campaigns.

**The fun stuff**
- Spacious office environment
- Dedicated social/break area with foosball, a pool table and table tennis
- Regular social events
- Friday Fun-Day

**Responsibilities and Duties**
- Create highly targeted and well-planned managing Google Ads, including Google AdWords, Google Shopping & Merchant Centre, and Display & YouTube campaigns end-to-end. This involves keyword research, campaign structure, ad copy development, and budget management.
- Manage ad spends ranging from A$200-300k/month across multiple client accounts and various industries.
- Work closely with the Digital Marketing Manager for managing client accounts, including planning, reporting, and communicating for better outcomes.
- Optimize campaigns across channels and improve performance to accomplish business goals.
- Create monthly reports focusing on performance, insights, and opportunities.
- In-depth hands-on experience in Sales Funnel Creation, Building Offers for Lead Generation & Ecommerce Growth.
- Strong project management skills to plan, execute, and monitor multiple marketing campaigns simultaneously.
- Effective communication skills for collaboration with team members, clients, and other stakeholders. You'll need to present campaign performance reports and strategies clearly and persuasively.
- Drive the growth of our paid media team and portfolio, focusing on establishing scalable systems and training resources to enhance team capabilities and performance.

**About You**
- Possess a minimum of 2 years of experience in Search Engine Marketing (SEM), with a demonstrated track record in effectively managing Pay-Per-Click (PPC) campaigns across Google Ads.
- Experienced in handling a diverse portfolio of clients from various industries and managing budgets of varying sizes.
- Skilled in developing digital strategies and adept at presenting actionable insights and strategic recommendations to clients.
- Previous experience in a Digital Marketing Agency is highly valued.
- Capable of building strong client relationships and efficiently managing client accounts in an agency setting.
- Proficient in the technical aspects of digital marketing, including the use of tracking tools, tags, pixels, and Google Tag Manager.
- Strong analytical skills, with the ability to identify performance gaps, uncover opportunities through data analysis, and effectively communicate these insights to clients.
- Excellent time management skills, with a keen attention to detail and the ability to prioritize tasks effectively.
- Outstanding communication abilities, both in writing and verbally.
- Certification in Google Ads and Analytics is a significant plus.
- Experience in managing Paid Social campaigns is also advantageous.

**Salary**: $70,000.00 - $100,000.00 per year

Schedule:

- Monday to Friday

Application Question(s):

- Do you have Digital Marketing Agency experience?

**Experience**:

- Search Engine Marketing (SEM): 3 years (required)

Work Authorisation:

- Australia (required)

Work Location: In person