Head of Marketing, Subscriptions

7 months ago

Bondi Junction, Australia WooliesX Full time

Permanent role
- Flexible, hybrid working with Surry Hills location Key leadership role

**We are WooliesX
As a business inside one of Australia's largest retailers, WooliesX aims to bring the best of Woolworths Group to our customers.

We're an innovation business that brings together the brightest minds in e-commerce, technology, media, and data to transform how people live and shop. With an industry-leading technology team backed by analytics, we're resourceful and willing to experiment. Our agile teams are empowered to innovate and deliver an excellent experience for our customers - whether they shop in-store or online.

**What you’ll do
The Head of Marketing role for Subscriptions exists to lead the growth marketing strategy for the subscriptions business (which includes our Everyday Extra and Delivery Unlimited subscription proposition) to deliver portfolio targets in acquisition, engagement and retention; and to build a high performing subscription marketing capability to accelerate subscription growth for the Group.

The role has reach, influence and impact across the Woolworths Group and is a key role that can directly influence the success of the subscriptions and wider WX business. The role is a member of the Subscriptions leadership team and will work with team members across all WX platforms and businesses in EDX, eComX and idX; as well as Group Brand & Marketing and partners (internal and external).

Key responsibilities;
- Development, management and evolution of subscription growth marketing strategy and capability
- Prioritisation of key initiatives to deliver on subscription acquisition, engagement and retention targets
- Partner and agency management to ensure marketing strategy is deliver as promised and to identify improvements/enhancements/opportunities
- Adapt, expand and challenge our current systems and processes to ensure they remain competitive in the rapidly changing ecommerce/loyalty/retail environment Leverage data to drive marketing opportunities, strategy and performance with an ongoing focus on optimising activity, response and conversion to maximise return on investment

**What you’ll bring
The role requires a person that is a team player, with exceptional relationship building capabilities and ability to inspire a team. You will show proactivity and initiative with a deep customer focus and adaptability to change.

You will be a thought leader with a passion for best practice, innovation and data driven decision making, self motivated and able to thrive in a results driven environment.
- 5+ years experience in a similar, Head of level, role with a proven track record in subscriptions and data driven marketing/CRM across the lifecycle
- Inspirational leader and influencer of significant cross-functional teams with the ability to nurture productive internal relationships
- Operationally resilient, with a proven track record of delivery in a fast paced commercial context
- Executive-level presentation, communication and planning skills Experience of managing and delivering change in an agile environment

**What you’ll experience
- A global business with endless career possibilities around every corner and across every discipline - with valuable exposure to a vast and exciting business network.
- Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary. Can be used for novated leases, superannuation contributions, Qantas Club membership, computing devices etc
- Provisions to allow cashing out of leave and purchasing additional leave Access to Sonder. Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families.**Endless possibilities with Woolworths Group
**We’re a proud part of the Woolworths Group - 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose - ‘to create better experiences together for a better tomorrow.’

Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

**Everyone belongs at Woolworths Group
**Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach the

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