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Strategy Lead

2 months ago

Sydney, Australia Commonwealth Bank Full time

Be the creative strategy lead for Australia’s biggest bank’s in-house agency.
- Lead creative work that covers brand, product, community and sport to name a few.
- You are a strong agency planner that wants to make a difference client side.

**See yourself in our team**

CommBank is a leading provider of integrated financial services, employing more than 52,000 people globally. We’re proud of our iconic brand, scale and diversified business mix.

Marketing and Corporate Affairs is focused on continually driving positive reputation, brand consideration and customer engagement with the Commonwealth Bank. The function has direct responsibility for end-to-end marketing, branding, stakeholder insights, government relations, communications and corporate social responsibility.

Our in-house agency team is a critical member of the broader Brand, Content and Experience team. This team is responsible for the creation and delivery of work for CommBank on a project basis, comprising but not limited to digital, social, print and video assets.

**Do work that matters**

As the in-house agency’s Strategy Lead, you will be responsible for our strategic offering and contribute to the creative excellence across our brand and product portfolio. You will have a deep respect for brand building but can respectfully push creative boundaries to achieve cut-through work.

You will deliver best in class work with an inspired in-house team that rivals the external agency network in quality and creativity, but partners alongside it to create value.

**On any given day, you will**:

- Be a critical member of the in-house agency team.
- Analyse and connect various forms of data and insight to write clear, concise and inspiring creative briefs.
- Play a critical role in the inspiration, creation and delivery of work for CommBank across all areas of the business.
- Share knowledge, trends and industry insights across Marketing and Corporate Affairs to inspire and ignite conversation.
- Deliver work for internal stakeholders including brand, sponsorships & partnerships, retail marketing, business marketing and other internal functions with stories to tell. On any given day, you could be working on a product range, supporting victim-survivors of financial abuse, building assets for our iconic CommBank Matildas or helping us launch new services for our 52,000+ employee network.
- Work alongside the village of connected partners to realise the aspirations for CommBank brand.

**We’d love to hear from people who have**:

- Significant experience in a similar capacity working in a successful creative agency with proven experience working with creative teams to deliver strong creative outcomes.
- Excellent strategic thinking skills, including a structured approach to problem solving.
- A strategic mind that can inspire a team of creative specialists.
- A flair to deliver great brand-building work and desire to produce work that cuts through and gets results.
- A collaborative and supportive nature that brings the best out in people.
- Excellent interpersonal and communication skills, with the ability to liaise with and influence across all levels.
- Established an external network to stay connected and have your fingers on the pulse of best-in-class communications development.
- The ability to inspire others to demonstrate CBA Group’s values and works together to create a passionate, high performing culture and team.
- Risk Mindset - All CommBank employees are expected to proactively identity and understand, openly discuss, and act on current and future risks, and the ability to identify and manage business risks.

If this sounds like your next career opportunity, we’d love to hear from you

**_Working at CommBank _**
- At CommBank, we support our people with the flexibility to balance where work is done with at least half their time each month connecting in office. We also have many other flexible working options available including changing start and finish times, part-time arrangements and job share to name a few. Talk to us about how these arrangements might work in the role you’re interested in. _

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Advertising End Date: 26/02/2024

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