Consumer Data Analyst
6 months ago
**About us**
HammondCare is a not-for-profit, values-based organisation that is passionate about improving the quality of care for people in need. As one of Australia’s most innovative health and aged care providers, we aim to set the global standard of relationship-based care for people with complex needs. HammondCare provides care primarily through hospitals, residential care homes and home-based care as well as services for dementia support, community palliative care, rehabilitation, positive ageing and older persons’ mental health.
**About the role**
As a** Consumer Data Analyst **you will be responsible for the collection and analysis of consumer-focused data to enhance marketing acquisition, re-targeting and nurture campaigns, and the overall consumer journey, to achieve strategic goals across multiple business units.
The role will report to the Consumer Experience Manager, and you will work closely with the Marketing and Communications Team, Digital and Data and Analytics teams and the wider organisation to support HammondCare’s goal to shape the sector and reach those in need whose lives would be improved by our care services.
**_ This permanent full-time role based at St Leonards with hybrid opportunities available._**
**Key Responsibilities include**
- Using consumer data insights to identify opportunities and make recommendations to improve consumer marketing campaigns and programs, drive growth and revenue, improve consumer engagement through segmentation and inform data driven decision making
- Extracting and manipulating data across multiple business platforms to achieve marketing and business outcomes
- Communicating and presenting data and insights to stakeholders
- Upholding data governance and best practice for all consumer data
- Liaising with various stakeholders across the business
**About You**
- Commitment to engage and align with HammondCare’s Christian Mission, Motivation and Mission in Action
- A data guru with more than 2+ years’ demonstrated experience in collecting and analysing data related to marketing campaigns, performance metrics and consumer behaviour
- A clear and concise communicator that can use data to present insights and translate this into business actions and recommendations with strong presentation skills
- Collaborate with stakeholders to understand the problems they’re facing, extract data and share insights that can help solve their problems
- Ensure best practice and data governance is adhered to in data extraction and usage
- Ability to build and report on Marketing ROI across multiple platforms
- High attention to detail and strong analytical and problem solving skills
- Ability to work with team members at all levels of the organisation
- Bachelor’s degree or higher in Data Science/Business/Commerce/Marketing
- Salesforce and/or HubSpot data experience
- Google Analytics and/or PowerBI experience favourable
**Benefits**
In addition to a competitive salary and flexible working options, you will be provided with professional development opportunities to grow your career. Working within an experienced team, you will be encouraged and challenged to reach your goals while sharing in our mission to make a difference to people in need.
We care about your wellbeing at HammondCare and as a result offer a wide range of health and lifestyle benefits including:
- Fitness Passports; Full facility access can include gyms, group classes and pools for yourself and your family.
- Discounts across a range of household names such as JB HI- FI
- Option to purchase up to 2 weeks additional annual leave
- 14 weeks Paid Parental Leave
- Learning and development opportunities
**To Apply**
**Pre
- Employment Checks**
- All short-listed applicants for these positions will be asked to consent to a criminal record check and references._
- HammondCare is committed to creating an inclusive workplace that promotes and values diversity and inclusion. We strive on creating an equal employment environment where everyone from any background can be themselves._
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