Digital Marketing Officer

2 weeks ago

Sydney, Australia Sharp Brains Full time

This is a **full time permanent** for a client who is a global welfare organization committed to ensuring that every orphaned child living in poverty has access to the tools and opportunities they need to overcome their difficult experiences. They believe that when a child fulfils their potential, their own future is transformed as well as the future of their families, their community, and society at large. In order to achieve that, they are led by core values of transparency, dignity and empowerment.

**Hours**:
Full-time (40 hours a week), Part-Time (20 hours a week), Permanent, or Temporary. Flexibility to occasionally work outside hours is required

**Key Responsibilities**:

- Creating and maintaining **digital ad campaigns** using Facebook Ads Manager, Google Ads, and other platforms/tools for multiple international offices.
- Managing the campaign build, ad spend budget, and conversion tracking
- Segmenting **CRM** databases to develop remarketing strategies
- Providing regular reports on campaign performance and against specific goals (ROI and KPI’s)
- Evaluating and testing end-to-end donor/supporter experiences across multiple channels
- Testing and learning with audiences to improve CX and conversion.
- Carrying out A/B testing to optimize ad performance.
- Setting up Google Ad Grants for multiple international offices.
- Building dynamic and mobile friendly newsletters
- Any other duties assigned by International Marketing Manager

**Experience**:
At least **2 years**' experience in digital marketing. Any relevant qualification(s) in digital marketing desired.

**Competencies**:

- Excellent organisation and effective communication
- Conflict resolution and critical thinking
- Proactivity and self-motivation
- Great listening and rapport building
- Ability to work as part of a team
- Strong attention to detail and organisational skills
- The ability to manage pressure and conflicting demands, and prioritise tasks and workload
- Hard working and eager to learn
- Tact, discretion, and respect for confidentiality

**Job Types**: Full-time, Part-time, Permanent

**Salary**: $65,000.00 - $75,000.00 per year

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Colindale: reliably commute or plan to relocate before starting work (required)

**Experience**:

- Digital marketing: 2 years (required)
- Graphic design: 1 year (required)
- Social media management: 1 year (required)

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