Digital Growth Marketing Manager

3 weeks ago

Brisbane, Australia Australian Retirement Trust Full time

**A fantastic opportunity exists to join our Brand & Growth Marketing team as a Digital Growth Marketing Manager - Organic Search We now have a fulltime permanent vacancy.**

**Why join us?**
- State of the Art brand new office overlooking Southbank with end of trip facilities, yoga and multi faith room, barista coffee on every floor, indoor gardens and much more to encourage collaborative culture.
- A mature outlook on flexible work arrangements which allows you to truly balance work and life.
- ART is committed to continuous improvement and has exciting plans for the future and you can play a key part in growing this amazing Superfund
- We have an Awesome Company Culture where wellbeing of our employees is at the forefront of everything we do.

**About the role**

Every one of our team contributes to helping make our members’ world better As a **Digital Growth Marketing Manager - Organic Search**, you will draw on your extensive experience in managing organic search channels to design, develop and implement customer growth (acquisition and retention) strategies for Australian Retirement Trust.

Key responsibilities:

- Lead the development of the organic search strategy in line with the Group and business unit objectives
- Build and lead a team of high performing organic search specialists
- Lead the planning, development and management of organic tactics across content, technical components and external partnerships
- Identify, shape, plan, execute and test new and favourable customer growth opportunities across organic search channels
- Lead the development of organic search insights and research through conducting competitor research, site auditing and keyword research, as well as through monitoring of organic and SEO industry trends, algorithm developments and broader search engine changes.

**About you**
You are an excellent communicator, organised, self-managed, resourceful, and very comfortable working with complexity and experienced in the Superannuation or Financial Services industry. Furthermore, your skills and qualifications may include the following:

- Demonstrated extensive experience in a similar position in-house or at a digital agency
- Tertiary qualification in a relevant field e.g., Marketing, Digital, Business, Finance (desirable)
- Proven experience leading a full funnel organic search strategy delivering to customer acquisition and retention outcomes
- In depth knowledge and understanding of organic search industry tools (eg. SEM Rush, Moz, Google Search Console)
- Demonstrated experience using analytics platforms and data-driven insight techniques to plan, deliver and measure organic search activities

**About us**

When you work for Australian Retirement Trust, every day is an opportunity to be a force for good in the lives of more than 2 million members.

Australian Retirement Trust is the super fund formed through the merger of Sunsuper and QSuper. As one of Australia’s largest superannuation funds, we proudly take care of over $200 billion in retirement savings.
Our teams are as diverse and unique as the members we strive to inspire and empower. Our inclusive culture means you will be valued and heard in a respectful workplace, where you can be your authentic self every day.

**How to apply

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