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Digital Growth Marketing Specialist

4 weeks ago

Brisbane, Australia Australian Retirement Trust Full time

**Do you have a passion for digital marketing and a knack for driving growth? Join Australian Retirement Trust as a Digital Growth Marketing Specialist and take our performance media strategies to the next level.**

**Why join us?**
- We're a #hybrid-work organisation - we believe work is best done with a blend of in-person (at our purposefully designed HUBs) and remote (from your home).
- When you are in one of our brand-new HUBs, you can take full advantage of end of trip facilities, yoga and multi faith room, parent and carer rooms, quiet rooms, BrewHub coffee facilities, and a multitude of team spaces that reflect our collaborative culture.
- We provide excellent training and development opportunities to support your career progression and actively encourage internal mobility.

**About the role**

Ready to make a big impact? As a Digital Growth Marketing Specialist, you'll be part of the team behind our performance media strategies across the entire customer journey. Your expertise in search, social, display, and affiliate marketing will be key to driving explosive customer growth.

Day to day, you'll:

- Develop and manage killer performance media strategies across platforms like search, social, aggregators, and display to smash our business goals.
- Get hands-on with the planning, development, and execution of media tactics that drive key acquisition, retention, and channel-based objectives.
- Identify, shape, plan, and test new, exciting customer growth opportunities across media channels.
- Manage relationships with key vendors and media agencies to ensure we hit our strategic, financial, and operational targets.
- Support in delivering our digital media capability plan to transform how we buy media, working alongside partners like Google.
- Keep a keen eye on the performance media budget, ensuring we meet financial requirements and success metrics.

This role is available as a **permanent** opportunity, with flexibility to be based in Brisbane, Sydney or Melbourne.

**About you**

It goes without saying you'll be a great communicator with top notch interpersonal skills. We'll also expect you to pick up problems and come up with quick, creative ways to solve them. It's quite likely you tick some of the following boxes too:

- You've got experience in a similar role, whether in-house or at a digital agency, you're off to a great start.
- Your proven track record in supporting full-funnel performance media strategies to drive customer acquisition, retention, and channel goals will shine here.
- Your hands-on experience with digital advertising channels like Paid Search, Social, Display, and Affiliates will come in handy.
- You’re proficient with marketing and advertising tech like Google Marketing Platform, Meta, and Customer Data Platforms.
- You know how to use analytics platforms and data-driven insights to plan, deliver, and measure performance media activities.
- You’re a team player, with a knack for managing internal stakeholders and keeping everyone aligned.
- Managing vendors or third parties to achieve set goals within agreed constraints is second nature to you.

This is your chance to thrive in a fast-paced, supportive environment with a dynamic team. We’re all about optimising performance and working with cutting-edge technology.

**About us**

Our 2.3M members trust us to take care of over $260 billion in retirement savings. That’s a whole lot of trust We're all about shaking things up and doing things differently to help our members retire with confidence. Our inclusive culture means you’ll be valued and heard in a respectful workplace. We've created an environment where you can be yourself and do amazing work. It's that simple.

You'll hear from us after the closing date whether you make it through to the next round or not - we think that’s only fair. It’s why we're part of the Circle Back Initiative.