Insights Lead

3 weeks ago

Sydney, Australia Ipsos Full time

Do you have experience and passion for utilising digital audience and behavioural data to deliver meaningful insights to clients?
- Are you relentlessly curious about how people behave and the implications of this?
- Do you want to develop your career in one of the world’s largest social and market research agencies?

**If you answered YES to the questions above, read on and we want to hear from you**

**THIS OPPORTUNITY**

The Insights Lead is responsible for delivering meaningful digital audience and behavioural insights from data collected as part of the Ipsos iris online audience measurement system to be used by existing clients as well as for new revenue generation. This role will also work with the Data Operations Manager and Data Analyst to ensure data quality and insights are maintained.
- Deliver expert insights to our clients and create impactful digital landscape reports, category reports and newsletters, based on the data we collect
- Collaborate with the Data Operations Manager and Data Analyst to derive customised insights from our passive behavioural data
- Learn about our passive data collection methods and the technology we use
- Test the technology and apps, understand limits to our data collection methods, being able to clearly explain them to our clients
- Collaborate with our operational teams, global technology and data science teams
- Think outside of the box to improve existing processes
- Learn ins and outs of our reporting software solution
- Build an in-depth understanding of the reporting metrics such as audience reach and frequency, engagement metrics, time spent
- Educate yourself about our clients, the digital media industry and our global products Work closely with the Ipsos iris Commercial Team and other Ipsos Service Lines to optimise revenue generation opportunities from Ipsos iris data

**YOUR PROFILE**

You will be someone with a natural curiosity about the world we live in and human behaviours, with a passion and flair for adding value. To be successful in this role you will need:

- 2+ years’ experience in deriving and delivering insights
- Experience in delivering insights within a client organisation or media agency environment is highly advantageous
- Enjoy exploring data to create impactful and meaningful stories
- Are ambitious and with an active interest in media and research
- Are open minded and ready to work on a challenging project
- Thrive under pressure in a fast-paced environment
- Have strong attention to detail
- Have strong written and verbal communication skills
- Not afraid to voice your opinions Able to manage your time effectively
-

**OUR CULTURE**

Our culture is unique - we have the entrepreneurial spirit and quirkiness of a small boutique, but we also have the resources, scale and diversity of a large global agency. We have bright, friendly, hardworking and enthusiastic people from diverse backgrounds and experience to work with. **Integrity, curiosity, collaboration, client first **and **entrepreneurial spirit **are the core values that define what we do, and we like to have fun too

**OUR COMMITMENT TO ENVIRONMENTAL, SOCIAL & GOVERNANCE (ESG)**

Our ambition is to **lead ESG **in our industry. We do this in three ways:

- We give businesses, governments and public bodies the confidence they need to take the right actions for the benefit of people and the planet, to drive long-term prosperity for all.
- Our world-leading experts produce primary data research and insights to fuel a healthy public debate, and create value by providing a true understanding of society, markets and people.
- We foster a culture which encourages diversity of thought and opinion where individuals can truly belong and have the freedom to produce work that drives impact. We want to be as diverse as the people and issues we research and a place where everyone can be proud to Belong. **Belong **is Ipsos’ initiative to drive our internal Diversity, Equity and Inclusion activities. It is central to our business and all that we all do, every day

**EMPLOYEE BENEFITS**

**Our people are important to us **. Locally, we offer a number of attractive benefits, targeting the professional development and wellbeing of our employees. Regular social events, learning and development programs and paid leave days that provide you with opportunity to volunteer in the community, celebrate your birthday, start a family are part of these benefits. To support our employees’ wellbeing, we have the Employee Assistance Program (EAP), flexible and hybrid work environment, opportunity to work out of the state/country up to 6 weeks a year and well-appointed office amenities with daily supply of fruits, breakfast, healthy snacks and hot drinks.
- Ipsos is an equal opportunity employer and is committed to providing a workplace free from discrimination and harassment. We seek belonging for all, promote diversity and practice equity. We are committed to building and supporting an inclusive w

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