Head of Brand

1 week ago

Melbourne, Australia Six Degrees Executive Full time

Location:
- Melbourne- Job Type:
- Permanent- Salary:
- $280000 per annum- Contact:
- Jo Krause**Our client**
Our client is one of Australia successful stories within the QSR space, with a vision to disrupt the fast-food sector with healthier, nutritious, convenient food choices. They have now grown to over 150 restaurants around Australia and continue to prosper with a loyal, growing customer base enjoying their food around the country. With a strong focus growth, as well as a drive to lead innovation and customer experience in the sector, they are poised for to deliver some exiting initiatives in the coming years. We are seeking a strategic, but hands-on operator to join the team as the new Head of Brand & Marketing which is a critical role in continuing to drive the business forward.

**About the role**
- Lead the delivery and execution of an integrated customer focussed marketing strategy and promotional plan with a mandate to drive growth
- Manage and deliver on a number of exciting projects across the business
- Identify strategic partnership & sponsorships opportunities to drive activation and experiential marketing
- Develop a robust digital plan with key focus across loyalty, mobile and social / content channels with a strong focus on driving frequency and occasions
- Work closely with the operation team to ensure strong collaboration

**Key responsibilities**
- Primarily focus on leading and developing the marketing & brand strategy
- Live and breathe the brand, ensuring authenticity and consistency across all customer touch points
- Ensure outstanding relationships with key stakeholders internally and managing any external agencies,3rd party vendors as required
- Financial and commercial responsibility, including the development and management of the marketing budget and reporting on ROI
- Drive and lead a high performing team ,focusing on delivery & setting clear accountability coupled with a commitment to personal development and effectiveness.

**Skills & experience**
- Tertiary qualified (Bachelor in Marketing or equivalent)
- Experience in FMCG, lifestyle, consumer or retail leading marketing & digital teams
- Respect for brand and creative, with a focus on driving and executing the plan
- Strategic planning, strong project management skills
- Financial management, formalised analysis/ROI thinking
- Exceptional leadership & Stakeholder influencing capability
- Demonstrates strategic thinking but happy to be operational and delivery focused

**Culture**
Culturally, the business prides itself on their team being approachable, fast-moving, experienced and supportive. You will be a motivated, energetic, and curious marketer who is passionate about the QSR and partnership space as well as someone who enjoys working within a team and getting your hands dirty. It is pivotal you are a strong communicator with exceptional stakeholder management and have the ability to build relationships both internally and externally. This role requires you to be in the office 4 days a week.

**How to apply**
contact Jo Krause on (03) 8613 3512 for a confidential discussion. If this role doesn’t sound quite right for you but you are open to hearing about new opportunities in Marketing, Retail or Digital feel free to get in touch or jump on to the website and sign up for our job alerts

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