Digital Marketing Executive

2 months ago


Brisbane, Australia CBRE Full time

Posted- 21-Apr-2023- Service line- Advisory Segment- Role type- Full-time- Areas of Interest- Communications/Public Relations, Marketing- Location(s)- Brisbane - Queensland - Australia**Join CBRE's Retail Marketing team with e**
**xceptional career progression opportunities**

**Maximize the digital performance of our client’s centres across Australia**

**Brisbane | Land of the Turrbal people**

We have an exciting opportunity for a Digital Marketing Executive to join our Retail Marketing Team. Working across a number of shopping centres across Australia, you will provide vital strategic guidance to maximize the digital performance of our client’s centres.Reporting to the Content Marketing Manager, this position presents an exciting opportunity for someone with proven digital marketing skills, developing leadership skills and an interest in retail to make the role their own. Offering a unique opportunity to combine content creation and digital analytics the role requires collaboration with the wider centre management team to introduce ongoing and seasonal digital marketing campaigns for shopping centres. To be successful in this role you will be highly motivated to excel, an enthusiastic team player and be able to demonstrate superior communication and interpersonal skills, in return for full creative freedom over the online presence of the shopping centres online channels.**About the role**:

- Develop effective and engaging social media strategies across platforms
- Provide guidance for shoot execution of digital content (in collaboration with our in-house videographer and graphic designer)
- Develop, implement and report on all digital marketing strategies (including Google and Facebook Ads, paid and organic, creating and tracking Google Analytics events)
- Develop and implement performance improvement and optimisation initiatives
- Working with Centre Managers & Marketing Managers to ensure up-to-date centre information
- Develop initiatives to grow Centre databases
- Devise new customer engagement initiatives around key seasonal periods
- Review new technologies to place the shopping centre at the forefront of digital innovation
- Collaborate with departments to provide digital concepts to customer data acquisition strategies, ensuring executions adhere to privacy laws.

**About you**:

- Qualifications in Marketing and 2+ years digital marketing experience is highly desirable
- Understanding and/or experience in Google Analytics, SEM, Google Ads, Facebook Business Manager, Pixels and Ads Manager
- Capacity to work autonomously and work directly with clients
- Exceptional verbal and written communication skills and attention to detail
- Collaborative team player who enjoys a fast-paced work environment
- Overall passion for digital marketing, social media and content marketing
- Knowledge of web development (word press) would be advantageous.**So, what’s in it for you?**

Joining our team means surrounding yourself with talented, driven professionals who are at the top of their field. Your journey starts here
- Uncapped opportunities to develop your career
- Structured career development to support you and explore your learning potential and career goals
- Form an integral part of a successful and close-knit team
- Working with an organisation like ours will take your career to the next level-the sky’s the limit.

We value flexibility and our people work in ways that meet their work/life commitments and support their wellbeing, learning and performance. Our people benefit from a range of educational, financial, lifestyle, health and wellbeing benefits and programs, corporate partnerships and discounts, CBRE Cares Foundation, competitive leave offerings and paid volunteer days.
- **Can we inspire you to join us?**

At CBRE, our unwavering commitment to diversity, equity and inclusion begins with you. We are strengthening our inclusive culture, so everyone feels safe, valued and heard. Because when you belong, we all succeed. We welcome and encourage First Nations people to apply.We look forward to hearing from you.- If you are successful in progressing, you may be asked to complete a short video interview as part of the recruitment process._



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