CRM Marketing Specialist
3 weeks ago
About the Company
A travel company with expertise is delivering holiday packages both on the land and in the water. A challenger brand making waves up against some serious competitors. This multi-brand business is well recognised for its high-quality tours and life changing experiences.
About the Role
Reporting to the Head of Digital, you will deliver the CRM Automation strategy utilising direct channels whilst also supporting with projects across a large marketing team.
Duties
Delivery of direct marketing programs;
Developing automated workflows via the CRM;
Data segmentation for marketing campaign use;
Be the custodian of the data ensuring a clean and well managed data base;
Monitoring and reporting on campaign performance / attribution; and
Administration of the CRM platform to ensure consistent data hygiene.
Skills & Experience
Minimum 3 years' experience in a similar role;
Tertiary qualified in Marketing;
CRM software experience. MS Dynamics or similar;
Experience with Sitecore and Click Dimensions is highly regarded;
Within the first 12 months, a platform migration will take place with marketing tech stack, so platform migration experience is a bonus; and
Retail or Travel industry experience is an advantage however any customer facing industry is appropriate.
Culture
This a company with high energy and goals to increase their market share significantly, plus they have the tools to do it. They have a fun and collaborative work environment and hold regular team social events.
**Benefits**:
Benefits include an excellent employee recognition program, an accruable dollar amount that can be used towards personal holidays and paid parental leave benefits. You'll also be able to work from home two days a week
How to Apply
Please submit your resume in Word format only.
Ben Carnegie.
SENIOR ASSOCIATE, MARKETING
Get in touch
Call me on 02 8245 7912
Visit me at the Sydney offices
Connect with me on LinkedIn
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