Public Relations Executive

3 weeks ago

Sydney, Australia Tourism New Zealand Full time

24-Jan-2024- TNZ/1774365- Sydney- Category:
- Public Relations- Position Type:
- Fixed term - Full TimePosition Description- Application Close Date:
- 08-Feb-2024- **Full Time, Fixed term role for 4 months starting March**:

- **Sydney Location**

Tourism New Zealand is a well-respected leader in destination marketing. Our purpose is to enrich Aotearoa New Zealand, and all who visit. We promote the 100% Pure New Zealand brand to the world, attracting people to visit our beautiful country, the ultimate destination. Post COVID-19 we have a very important role, to accelerate tourism's recovery and transition to a more sustainable, productive, and inclusive future.

**What will you be doing / Ngā whainga**

This is an exciting Public Relations opportunity based in our Sydney office. Reporting to the Public Relations Manager you will be required to implement the communications strategy for Australia and to increase appeal and preference for New Zealand as a holiday destination through storytelling and earned media, in ways consistent with Tourism New Zealand's Four-Year marketing strategy.

You will support with press engagement across print, online and broadcast media, as well as the International media famil programme (Experience New Zealand).

You will utilise your superb communication skills to engage a wide variety of stakeholders while fostering positive relationships with our agencies, local media, industry and the travel trade. You will pitch and champion content via the global newsroom for Australia, seek out media opportunities and respond to in-bound media enquiries.

**What you will need / Ngā pūkenga mō tēnei tūranga**
- Proactive and dynamic Public Relations Executive with min 4 year's experience working in public relations or communications - ideally within an international or commercial environment.
- An understanding of the Travel and tourism industry is ideal.
- Be someone who has your finger on the pulse, able to bring new ideas, champion campaigns, and lead our reporting function for Australia.
- Able to execute projects which benefit an organisation's objectives.
- High attention to detail.
- Exceptional writing skills and a passion for storytelling.
- Experience liaising directly with journalists.
- Be well networked, with sound knowledge of the Australian media landscape.
- You will know a good story when you see it.

Māori culture is an integral part of both New Zealand and Tourism New Zealand, therefore an appreciation and strong commitment to cultural diversity and Te Ao Māori is essential.

Flexibility is required as the role may require some travel and some extended hours.

**Sound like you / Māu rānei**

If you are a communications star with creativity, innovation and relationship building at your core, and have an appreciation for driving opportunities, then this is the role for you.

This is a great fixed term opportunity working alongside an award-winning team including agencies, and where you will be part of a fun, global whanau with shared goals of enriching Aotearoa New Zealand and taking the 100% Pure New Zealand brand to the world. The role is for 4 months starting in March 24.

You will get the opportunity to work alongside an award winning team including agencies, and become part of a fun, global whānau (family) with shared goals of enriching New Zealand and taking the 100% Pure New Zealand brand to the world.

**Hono mai ki a mātou / come join us**

Applications close: Thursday 8th February

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