Insights and Strategy Manager
4 weeks ago
**Job Title**: Insights and Strategy Manager
**Location**: Melbourne
**Salary/Rate**: Competitive
**Working Days**: 5 days a week, Monday to Friday (rare weekend work required)
Do you have a passion for digital media and all things sports? Are you up to date with the latest trends and recognise what will work on different platforms? We’re looking for an Insights and Strategy Manager with at least five years of experience in a related role to come to Engage and make an instant impact.
This role requires an in-depth understanding of how our clients can best use content across their social media and owned channels to deliver on their growth KPIs - whether it be brand awareness, increasing participation, or selling tickets and subscriptions. You will need a combination of strong digital and social media knowledge, awareness of how to drive online engagement, attention to detail and a strong analytical mindset.
Your knowledge and passion for sports will enable you to actively develop content, media and engagement plans for our portfolio of sport associated clients. You will have a broad knowledge of the digital media market and be responsible for implementing activations, ranging from engagement, participation, subscription conversion and retail sales.
**Main duties & responsibilities**:
- To work closely across all internal departments, helping to lead Audience Development, working with the Creative team, Performance team and Project Leads
- Create and manage distribution strategies for both existing and new clients, delivering quality audiences across internal and social media channels
- Create meaningful, actionable insights across data analytical tools that benefit clients
- To blend editorial content, organic and paid distribution, and activation across a number of sports disciplines and countries
- Creating audits for current and potential clients to help formulate content strategy
- Identifying opportunities within existing clients and working with the broader team with proposal development
- Develop proposals and present audience growth strategy for campaigns - advising both current and potential clients on their opportunities
- Implement and manage campaigns, including budget management, new trends and reporting KPI performance back to clients
- Develop and grow client relationships by participating in client meetings to discuss strategy and performance
- Identify 3rd party technologies / tools that can be used to drive short and long term conversion
- Be the first to know about platform and industry developments, as well as relevant social media trends
- Attend industry events and research new trends to keep EDP ahead of the competition
- Liaising regularly with our global Insights team and leveraging our analysts from the UK and India when necessary
**Skills & Experience**:
- 5+ years of experience of working with clients, managing relationships and delivering strategies
- Have broad knowledge of the digital media market and implementing activations ranging from engagement, participation, subscription conversion and retail sales
- Excellent in-depth understanding of all relevant social media platforms - YouTube, Facebook, Twitter, Instagram, TikTok
- Incredibly strong analytical mindset with experience in setting KPIs, measuring them and presenting them to clients
- Ability to scan through large data sets and quickly recognise trends among the data
- Strong knowledge and experience of digital publishing software and techniques
- A background developing social media strategy, KPIs and goals to increase a digital audience and engagement
- Skilled and comfortable with presenting digital strategy and creative ideas to senior management level clients
- Ensure deep consumer understanding underpins all strategic thinking
- Excellent verbal and written communication skills
- A passion for the pace of digital marketing and digital platform evolution across key players like Facebook and Google
- Experience working in a sports/creative or media agency is preferable, but not essential
**General**:
- Work flexible days, according to the appropriate sports-related calendar
- Excellent written and oral communication skills, as well as experience negotiating and influencing
- Highly self motivated and can motivate others
- Confidence in making decisions
- An interest in sports is essential
**Benefits**:
- **Annual Leave**:
- 20 days (pro - rated) excluding bank holidays and increasing by 1 with each year of service.
- **Hybrid Working**:
- Office and home both supported
- **Training and development** - Participate in internal and external courses
- **Annual appraisals and salary reviews **plus six-monthly development check ins
- **Work from any Australian or global office** (global office, projects permitting)
- **Year round internship programme **fostering mentoring and learning
- **Generous maternity & paternity leave package** - above Australian standard
- **International travel opportunities** (
We have other current jobs related to this field that you can find below
-
Strategy Manager
1 month ago
Melbourne, Australia Group Growth & Strategy Full timeYour Impact: As a Strategy Manager at Asahi Beverages, you will lead and manage high-impact, high-value strategic projects that are pivotal to our growth and success in the Oceania region. You will contribute significantly to the development of strategic plans and initiatives for the Group and Business Divisions, focusing on the most significant sources of...
-
Strategy Manager
1 week ago
Melbourne, Victoria, Australia Group Growth & Strategy Full timeYour Impact: As a Strategy Manager at Asahi Beverages, you will lead and manage high-impact, high-value strategic projects that are pivotal to our growth and success in the Oceania region. You will contribute significantly to the development of strategic plans and initiatives for the Group and Business Divisions, focusing on the most significant sources of...
-
Strategy Manager
14 hours ago
Melbourne, Australia Group Growth & Strategy Full timeYour Impact: As a Strategy Manager at Asahi Beverages, you will lead and manage high-impact, high-value strategic projects that are pivotal to our growth and success in the Oceania region. You will contribute significantly to the development of strategic plans and initiatives for the Group and Business Divisions, focusing on the most significant sources of...
-
Campaign Insights Analyst
2 months ago
Melbourne, Australia Talent Insights Group Full timeInnovative, data driven decision making - Inspiring & supportive working culture - Cross-function collaboration We are looking for a Senior Insights Campaign Analyst to join our dynamic and innovative organisation in Melbourne! As a Senior Insights Campaign Analyst, you will be responsible for developing and executing effective marketing campaigns that...
-
Insights and Strategy Manager
1 week ago
Melbourne, Victoria, Australia Engage Digital Partners Full timeJob Title: Insights and Strategy ManagerLocation: MelbourneSalary/Rate: CompetitiveWorking Days: 5 days a week, Monday to Friday (rare weekend work required)Do you have a passion for digital media and all things sports? Are you up to date with the latest trends and recognise what will work on different platforms? We're looking for an Insights and Strategy...
-
Campaign Insights Analyst
1 week ago
Melbourne, Victoria, Australia Talent Insights Group Full timeInnovative, data driven decision making Inspiring & supportive working culture Crossfunction collaborationWe are looking for a Senior Insights Campaign Analyst to join our dynamic and innovative organisation in MelbourneAs a Senior Insights Campaign Analyst, you will be responsible for developing and executing effective marketing campaigns that drive growth,...
-
Commercial Strategy and Insight Manager
1 week ago
Melbourne, Victoria, Australia Rayner Personnel Full timeRole Overview: As the Commercial Strategy and Insight Manager, you will play a crucial role in structuring, facilitating, and overseeing planning and performance management activities within the Commercial team. Your main focus will be on identifying growth opportunities and optimizing revenue streams, utilizing broad insights to shape commercial strategy...
-
Lead Data Insights Analysts
2 months ago
Melbourne, Australia Talent Insights Group Full timeInnovative, data driven decision making - Inspiring & supportive working culture - Cutting-edge new way of analysing customer behavior Are you passionate about data-driven decision making? Do you have a keen eye for detail and an analytical mind? Are you excited by the prospect of working in a fast-paced, collaborative environment where your insights can...
-
Data Insights Analyst
2 weeks ago
Melbourne, Australia Talent Insights Group Full timeIncredible opportunity to gain commercial experience - Work with likeminded, passionate people within data and analytics (and sport!). - Huge emphasis on mentorship and upskilling. Do you live in Melbourne? Do you love Footy? (AFL, not soccer) Are you a Junior Insights Analyst wanting to be apart of a premiership winning AFL Club? then READ ON. **The...
-
Lead Data Insights Analysts
1 week ago
Melbourne, Victoria, Australia Talent Insights Group Full timeInnovative, data driven decision making Inspiring & supportive working culture Cuttingedge new way of analysing customer behaviorAre you passionate about data-driven decision making? Do you have a keen eye for detail and an analytical mind? Are you excited by the prospect of working in a fast-paced, collaborative environment where your insights can make a...
-
Lead Data Insights Analyst
1 week ago
Melbourne, Victoria, Australia Talent Insights Group Full timeInnovative, data driven decision making 6 month fixed term contract (potential of extension) Cuttingedge new way of analysing customer behaviorAre you passionate about data-driven decision making? Do you have a keen eye for detail and an analytical mind? Are you excited by the prospect of working in a fast-paced, collaborative environment where your insights...
-
Strategy Analyst
1 month ago
Melbourne, Australia Group Growth & Strategy Full timeYour Impact: As a Strategy Analyst at Asahi Beverages, you will play a pivotal role in high-impact, high-value strategic projects. You will contribute to the development of strategic plans and projects for the Group and Business Divisions, focusing on areas that represent the most significant sources of value creation and addressing the region's greatest...
-
Strategy Analyst
1 week ago
Melbourne, Victoria, Australia Group Growth & Strategy Full timeYour Impact: As a Strategy Analyst at Asahi Beverages, you will play a pivotal role in high-impact, high-value strategic projects. You will contribute to the development of strategic plans and projects for the Group and Business Divisions, focusing on areas that represent the most significant sources of value creation and addressing the region's greatest...
-
Group Head of Insights and Strategy
3 weeks ago
Melbourne, Australia Crown Perth Full time**Group Head of Insights and Strategy** At Crown Resorts, we create exceptional experiences with respect and care for our communities. Our employees embrace our company values through our behaviours. We act with integrity, we care, we strive for excellence and we work together. We uphold these values in every interaction, whether it be with customers, our...
-
Group Head of Insights and Strategy
1 week ago
Melbourne, Victoria, Australia Crown Perth Full timeGroup Head of Insights and StrategyAt Crown Resorts, we create exceptional experiences with respect and care for our communities. Our employees embrace our company values through our behaviours. We act with integrity, we care, we strive for excellence and we work together. We uphold these values in every interaction, whether it be with customers, our...
-
Head of Strategy, Carlton
1 week ago
Melbourne, Victoria, Australia Group Growth & Strategy Full timeYour Impact: As Asahi Beverages' Australian alcohol business division, we are dedicated to driving growth, profitability, and market leadership in the dynamic beverage industry. We are seeking a strategic and visionary leader to join our team as the Head of Strategy – Carlton & United Breweries. Reporting to the Group General Manager of Strategy &...
-
Lead Data Insights Analyst
3 weeks ago
Melbourne, Australia Talent Insights Group Full timeInnovative, data driven decision making - 6 month fixed term contract (potential of extension) - Cutting-edge new way of analysing customer behavior Are you passionate about data-driven decision making? Do you have a keen eye for detail and an analytical mind? Are you excited by the prospect of working in a fast-paced, collaborative environment where your...
-
Lead Data Insights Analyst
2 months ago
Melbourne, Australia Talent Insights Group Full timeInnovative, data driven decision making - 6 month fixed term contract (potential of extension) - Cutting-edge new way of analysing customer behavior Are you passionate about data-driven decision making? Do you have a keen eye for detail and an analytical mind? Are you excited by the prospect of working in a fast-paced, collaborative environment where your...
-
Research, Insights
4 weeks ago
Melbourne, Australia Resources Group AU Full timeAward-winning strategic Market Research Agency - Career progressing role with 1:1 training and tailored mentoring - Exposure to all stages of the research process, from pitch to presentation - A culture focused on collaboration, innovation, and forward-thinking. - Partner with global commercial clients within tech, retail, and finance - Multidisciplinary...
-
Analyst, Equity Insights
2 months ago
Melbourne, Australia AustralianSuper Full timeMake a difference by delivering outcomes for our millions of members - Support the continued growth and evolution of the Equities Portfolios - Melbourne preferred however other locations in Australia will be considered Australia’s $3.4 trillion superannuation industry is facing into a shifting landscape influenced by increased regulatory pressures,...
