SEO Lead

7 days ago


Melbourne, Australia ANZ Banking Group Full time

**Req ID**: 63152
**Department**: AR Digital Marketing
**Division**: Australia Retail
**Location**: Melbourne
About the role

At ANZ our purpose is to shape a world where people and communities thrive. We’re making this happen by improving the financial wellbeing and sustainability of our customers so they can achieve incredible things
- whether they’re buying a home, building a business or saving for things big or small.

As a SEO Lead, you will be responsible for developing and implementing comprehensive SEO strategies to drive organic growth, improve search engine rankings and enhance our online presence across all digital platforms. This role requires a strategic thinker with a deep understanding of SEO best practices, search engine algorithms and industry trends. You will work with marketing to deliver a comprehensive media program which elevates the role of SEO and considers what efficiencies can be gained with SEM whilst concurrently working with the content team to deliver a foundational SEO program and guide the strategic approach through product squads.

**Role Location**: 833 Collins Street, Docklands VIC 3008

**Role Type**: Permanent, Full-time

What will you bring?

To grow and be successful in the role, you will ideally bring the following:
Experienced in digital marketing/paid media preferably with Finance or service industry experience
Proven track record of success in developing and executing SEO strategies that drive significant growth and improve search engine rankings
Strong analytical skills with the ability to interpret data, analyse trends and draw actionable insights to inform decision making
Excellent stakeholder management and influencing skills
Hands-on experience with SEO tools and platforms including Google Analytics, Google search console, SEMrush or similar tools
Extensive experience working with or within advertising agencies to develop and manage SEO strategies and campaigns that meet business objectives
Excellent communication and interpersonal skills with the ability to effectively collaborate with cross functional teams and communicate complex concepts to non-technical stakeholders

You’re not expected to have 100% of these skills. At ANZ a growth mindset is at the heart of our culture, so if you have most of these things in your toolbox, we’d love to hear from you.

Why join us?

There’s something special about being part of ANZ. From the moment you join us, you’re part of a team working towards a common goal: improving the financial wellbeing and sustainability of our millions of customers.

But it’s not just our customers who’ll feel your impact. You’ll feel it too. Because at ANZ, you’ll have the resources and community you need to take the next big step in your career, towards even bigger things in the future.

We offer a range of benefits tailored to the countries in which we operate including Health and Wellbeing programs and flexible working arrangements.

Job Posting End Date

15/04/2024, 11.59pm, (Melbourne Australia)


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