Communications Manager

3 weeks ago


Sydney, Australia HSBC Full time

**Some career choices have more impact than others.**

At HSBC we exist with the purpose of Opening up a World of Opportunity. We use our unique expertise, capabilities, breadth and perspectives to provide opportunities for our customers and colleagues through global connectivity. We bring together the people, ideas and capital that nurture progress and growth, helping to create a better world - for our customers, our people, our investors, our communities and the planet we all share.

As an HSBC employee in Australia, you’ll have access to tailored professional development opportunities, competitive pay, an embedded flexible working culture and a range of employee benefits. These include market-leading subsidised private health cover, enhanced parental pay and support when returning to work, subsidised banking products and services, bonus leave days and wellness programmes including discounted gym memberships.

We are looking for a motivated, team-oriented story teller to join our HSBC Australia Communications team as Communications Manager. Within a flat structure, you will be working with HSBC Australia’s senior leaders including its CEO and business heads across external and internal communications.

In this role you will drive content creation across all of HSBC Australia’s businesses and functions, you will have a sharp focus on digital, multimedia and social media content and play a key role in building out and executing our communications campaigns both internally and externally.

We’re looking for someone with a knack for news and a good understanding of the types of messages, communications and content that lands with our target audiences. The Communications Manager will be eager to generate impactful and commercial content for employees, media and social media.

Joining HSBC means you’re part of a large and internationally diverse communications function spread across more than 60 markets. At HSBC, Global Communications is focused on protecting and enhancing the reputation of the bank. We believe in the power of storytelling. We pride ourselves on being a high-performing, ambitious and innovative Communications team both globally and in Australia. In Global Communications, we provide the businesses and geographies we support with top-class media relations, strong strategic counsel on reputation and issues management, creative content and importantly leadership and employee engagement that builds pride amongst our employees and proactively strengths our reputation.

**Responsibilities**:

- Create content - for media, social media and internally with our employees - that resonates with HSBC’s key themes and commercial objectives in Australia
- Execute Global campaigns in Australia
- Support with our media relations activities: help with media targets, build media relationships, train our spokespeople and create media stories, briefs and speeches for our executives
- Deliver internal content, campaigns, and news to our HSBC Australia employees
- Support and execute events, whether they are internal for our executives, external for the media - both virtually and in-person as part of our leadership communications efforts
- Support with media and reputational issues
- Create, develop, and execute campaigns and activities including press releases, media interview briefs for spokespeople, social media content, infographics and other multimedia, videos, as well as write compelling internal news stories
- Identify ways to bring stories and data to life in a way that will resonate with the audience ensuing alignment to our priorities in Australia.

Requirements

**Requirements**:

- Experience working in the financial services industry is an advantage
- Knowledge and experience working in the financial services industry is an advantage
- Exceptional content skills: storytelling, proven ability to produce clear, engaging written content and an ability to creatively create visual/animated/multimedia and social media content
- Experience working in corporate communications, media relations, PR, employee communications or content roles at an agency or in-house is a must
- Proven ability to deal with ambiguity, a matrixed organisation and high-pressure situations with deadlines is essential
- Experience with Australian journalists/media is an advantage, including dealing with crises, supporting with proactive media relations activity, and social media management is a plus
- Strong presentation and communication skills are a must
- The ability to influence, negotiate and face of to senior stakeholders is advantageous
- Knowledge of the Australian media landscape and financial services industry a plus
- A sharp focus on operating as one-team, with a can-do attitude and eagerness to learn and contribute is of the utmost importance
- Having digital, multimedia, social and video skills will put you in good stead.

We value different perspectives, we succeed together, collaborating across boundaries, we t



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