Paid Media Manager

4 months ago

Sydney, Australia Yoghurt Digital Full time

Yoghurt Digital is seeking a Paid Media Manager to join our vibrant team at our Sydney office in Surry Hills. This role is pivotal in driving business growth for our clients through paid media channels.

**ABOUT YOU / THE ROLE**

**Key Responsibilities**

As a Paid Media Manager, you'll be responsible for:

- Be a dedicated point of contact for key clients
- Being responsible for the performance of a dedicated client portfolio
- Implement paid media audits and developing the paid media strategy for your clients tailored to their KPIs and business goals
- Forecast, build and manage clients' campaigns from start to finish
- Proactive analysis & optimisation for your client portfolio
- Putting together monthly and quarterly performance reports, including communicating key insights & actionable next steps to your clients
- Constant improvement of knowledge and abilities by keeping up with the latest paid search, paid social and other paid media trends and know-how (self-motivated learning is essential)
- Developing the paid media department by learning and implementing new tactics, streamlining processes, improving efficiencies, supporting new business opportunities and growth of the client portfolio.
- Working closely with the Conversion Optimisation and SEO teams to put together effective growth and performance strategies
- 4+ years’ experience in paid search and or paid social role (preferably agency experience and has strong paid search experience)
- Hands-on forecasting and implementation experience across Google Ads (incl Pmax) and Meta Business Manager is a must
- Experience liaising directly with clients and managing their expectations
- Proven track record of developing, implementing and optimising cost-effective and high-performing paid search or paid social strategies (preferably across direct response campaigns)
- Must be Google Ads qualified
- Strong project management skills
- Strong presentation skills
- Exceptional verbal and written communication skills
- Strong analytical skills & highly tuned attention to detail
- Punctual and organised - you don’t forget things, and you deliver what you say you will when you say you will

**Bonus Points For**:

- Understand of tracking/trafficking across platforms
- GA4 Experience
- Any additional certifications relevant to the digital space
- Experience with any other paid media services: TikTok, Pinterest, Linkedin, Programmatic etc.
- Team management experience

**ABOUT US / YOGHURT**

Since our inception in 2014, Yoghurt Digital has established an exceptional reputation as a leading provider of comprehensive digital marketing solutions. We specialise in SEO, UXC (User Experience and Conversion) services, and Paid Advertising across Search and Social platforms.

Highly regarded for our fluid and collaborative approach, we foster an amazing culture and are strategically located to serve a diverse range of B2C and B2B clients. Our commitment to client success empowers businesses to thrive and excel in the ever-evolving digital landscape.

Our Mission: _To be one of the world's most effective digital agencies._

**OUR VALUES**

**Genuinely Care**
- We care deeply about our people, partners, our work and the industry.

**Be Excellent**
- We hold ourselves to the highest professional standards and consistently deliver and strive to generate meaningful growth.

**Tell It Like It Is**
- We stand for transparency and integrity, priding ourselves on our ability to give and receive open and honest feedback, support and direction with everyone we work with

**Level Up**
- We are ravenous in our pursuit of knowledge, constantly finding better ways of doing things and bettering ourselves every day.

**Make it Happen**
- We’re solutions-oriented, and we work tirelessly to do what we’ve promised our clients and our team.

**OUR CULTURE / PERKS**

We're all about our people, fostering a safe and politic-free environment where some of the brightest minds in the industry come together for the success of our clients, the agency and ourselves. Some of our perks include:

- Flexible, hybrid working
- Birthday leave
- Regular team and company events
- Summer Fridays
- Paid parental leave
- Client and Employee referral bonus
- Employee Assistance Program (EAP)
- Wellbeing Wednesdays (half day once a month to recharge)
- Paid volunteer leave
- A focus on diversity & inclusion, sustainability, and mental wellbeing
- Work across a diverse range of well-known Australian brands across multiple industries
- Convenient location in Sydney
- Regular opportunities for upskilling, cross-skilling and progression
- + more.

**HOW TO APPLY**

**---- NO RECRUITERS PLEASE ----**

Pay: From $80,000.00 per year

Work Location: Hybrid remote in Sydney, NSW 2000

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