Marketing Manager

2 weeks ago


Sunshine Coast, Australia HRM Contracting and Consulting Full time

Reporting to the CEO, we are seeking an experienced Marketing Manager to promote and enhance one of the best destinations on Queensland’s beautiful Sunshine Coast.

As Marketing Manager, your role will be to lead the strategic marketing activity, to continually enhance the brand and deliver the best possible visitation and expenditure into the region.

You will be responsible for leading a positive and dynamic team with a focus on achieving immediate and long-term business goals. This role is strategically instrumental in bringing the destination brand to consumers across touch points to achieve best results in domestic and global marketing, advertising and media buying, cooperative industry initiatives, social and digital marketing, events sponsorship, brand management and stakeholder engagement.

Key responsibilities of the role:
**Marketing & Brand Management**
- Develop and implement an annual marketing plan
- Guide and implement strategic marketing activity for identified niche segments in partnership with industry sector representatives.
- Manage and oversee regional marketing initiatives and programs to grow new audience segments and aid in developing partnership opportunities.
- Develop and roll out annual/seasonal destination campaigns that meet strategic objectives and increase awareness and booking conversions the region.
- Provide constant thought leadership through market research to identify new international, domestic and local opportunities to propel position in the marketplace.
- Manage and oversee member and stakeholder relationships, driving opportunities.

**Digital + Data Capability**
- Ability to analyse, assess and draw insights from data sets to make informed evidence-based decisions and interpret into effective marketing strategies.
- Improve data analytics and evidence-based decision making across all positions.

**Content + Events + Projects**
- Use available data for forward planning, coupled with continual assessment of environmental and economic conditions to adapt short term activity, ensuring maximum economic outcomes.
- Collaborate with Trade Marketing Manager to deliver trade-based marketing activity such as planners, itineraries, training and trade show support to maximise awareness of region domestically and internationally.
- Event sponsorship - work closely with stakeholders to attract best event attractions to the region and oversee the event sponsorship prograM/Funding for annual community and destination events.
- Content Strategy - oversee and guide the content strategy for implementation, ensuring assets are on-brand and consumer trends/products are captured and presented reflect each stage of the customer journey.

**Skills and Attributes**
- Tertiary qualifications in marketing, communications, media or a related field
- Highly organised, data-driven and detail oriented
- Skilled negotiator with proven experience finding creative ways to do more with less, and a track record of meeting budget objectives
- Digitally and commercially savvy leader
- Self-motivated and enthusiastic
- Strong project management skills
- High level communication and influencing skills
- Ability to manage a professional, high-performing team
- Demonstrated experience in driving change in a collaborative way

Please call Sally Desch for further information - 54307750. Applications are strictly confidential.



  • Sunshine Coast, Australia The Marketing Collective Full time

    Great Salary + Bonuses. - Flexible working hours, no late nights! - Positive and inspiring work environment! **The Marketing Collective** is a Nationally recognised sales and marketing company based on the Sunshine Coast and planning our next expansion into Sydney. **With growth comes new opportunities, we are on the lookout for up and coming sales...

  • Marketing Assistant

    4 weeks ago


    Sunshine Coast, Australia Greenhalgh Pickard Full time

    Location: Sunshine Coast An exciting role has arisen for a Marketing Assistant to join our growing Marketing team at Greenhalgh Pickard! This unique opportunity is perfect for an eager and creative individual, seeking a culture-driven and pragmatic working environment. **Who are we?** Greenhalgh Pickard is the largest integrated legal and accounting firm...


  • Sunshine, Australia Youi Full time

    Marketing Operations Manager About the role Join our dynamic team at Youi and take on a key role where you'll be instrumental in shepherding the program of work and resources across Youi’s in-house Marketing department. You'll lead a small but mighty team, guiding them to executing execute best-in-class operations processes and program management...


  • Sunshine Coast, Australia HRM Contracting and Consulting Full time

    We have an exciting opportunity for a Digital Marketing Co-ordinator working with one of the leading tourism organisations in the region. You will be not only working in paradise, but also promoting all it has to offer. Reporting to the Head of Marketing you will drive the brand position through a range of digital platforms, identifying and developing...

  • Marketing Manager

    1 month ago


    Gold Coast, Australia JLL Full time

    **JLL supports the Whole You, personally and professionally.** **Have you ever walked into a building or a shopping centre and just enjoyed being there? You don’t know why, or what makes it different - you just know you’d like to work, shop, or visit there more? Well, we’re proud at JLL to say we’re the ones who make that happen!** You will be part...


  • Sunshine Coast, Australia Hamlet Co Full time

    We're looking to grow our team. This role would suit an energetic grad who wants to experience working in the tech startup space. The role will be diverse and whilst your days may not be consistent, you will definitely be learning a wide range of skills! Your role would include managing support tickets, project management support and even marketing support....

  • Account Manager

    1 month ago


    Gold Coast, Australia Just Digital People Full time

    Join a dynamic team in the prestigious field of real estate. We are seeking an enthusiastic Account Coordinator to provide essential administrative support, supplier coordination, and effective internal stakeholder communication. If you possess strong administration skills and a passion for marketing and real estate, this role is an excellent fit. **Your...

  • Marketing Manager

    4 weeks ago


    Gold Coast, Australia S2M Digital Full time

    **Job Type**: - Full Time**Location**: - Goldcoast QLD**Classification**: - Marketing / PR / Events**Sub Classification**: - Marketing Manager**Reference #**: - 3656113**Contact Name**: - Brett Dickinson- **Salary**: - $120,000.00 - $135,000.00 Year Upto 135k package + bonusAre you an experienced Marketing Manager with experience across online and...


  • Gold Coast, Australia Just Digital People Full time

    Here, innovation is celebrated and enthusiasm is genuine (did you know it's possible to love coming to work?). Ideal all-rounder position for someone who wants to work with both people (clients and colleagues) and the strategy side of digital marketing. Super close to the important things: public transport and caffeine. **A Day in the Life**: - Working...


  • Gold Coast, Australia Desygner Full time

    Desygner, a trailblazing tech company and a top contender in Australia's startup ecosystem, is on the hunt for a Strategic Marketing Manager. This pivotal role is not just another job; it's a career-defining opportunity to steer the company’s marketing endeavors and potentially ascend to Chief Marketing Officer. If you thrive in dynamic environments and...

  • Territory Manager

    4 weeks ago


    Sunshine Coast, Australia Toby's Estate Full time

    About us: The story of Toby's Estate began in 1997, in the grungy streets of Woolloomooloo, armed with Mum’s garage, a beat-up coffee roaster and passion on tap, we set out on a wild adventure of business and coffee discovery. Not concerned with the frills of it all, but just that we were consistently consistent in roasting the tastiest coffee we could...

  • Property Manager

    5 days ago


    Sunshine Coast, Australia Gough Recruitment Full time

    Monday to Friday only - Supportive team environment with ongoing training - Fantastic benefits Experienced across residential Property Management, Holidays, and Sales this agency is one of the largest and the most successful agencies across the Sunshine Coast. A rare opening has come up for a Property Manager to join their vibrant, successful...


  • Sunshine Coast, Australia Frontline Recruitment Full time

    Grocery Manager - $60,000+Super - Tuesday to Saturday roster - Customer Service Manager - $55,000 + super - Monday to Friday roster - Join this locally owned independent Supermarket Retailer **About the Company** This busy fresh food Supermarket retailer is an employer of choice in the industry due to the commitment to their staff and local community. They...

  • Day SPA Manager

    4 weeks ago


    Sunshine Coast, Australia WorkPac Group Full time

    January Start Available Full Time Permanent Role, Direct with Client Sunshine Coast Based (Mooloolaba) **About the Position**: In partnership with our leading spa client, WorkPac is currently seeking an experienced Day Spa Manager for a full-time, permanent opportunity commencing within our client's Sunshine Coast office, holding a Monday to Friday...

  • Night Manager

    4 weeks ago


    Sunshine Coast, Australia NOVOTEL Full time

    Company Description Join the vibrant team at Novotel Sunshine Coast Resort and Convention Centre, part of the renowned Accor family. **Who we are**: Novotel Sunshine Coast Resort and Convention Centre, where luxury meets playful charm! With over 370 rooms, a refreshing pool, a vibrant Lagoon for water activities, and mouthwatering dining options, a modern...

  • Office Manager

    4 weeks ago


    Sunshine Coast, Australia Gough Recruitment Full time

    **The Company** This vibrant and energetic team is looking for an experienced Office Manager / Sales Administrator / Operations person to work amongst their market-leading team. The staff are fun and supportive, providing a great working environment for all. Close to a shopping hub, and other major precincts. Be a part of the future with this team! **The...

  • Marketing Executive

    4 weeks ago


    Gold Coast, Australia odoo Full time

    169 Varsity Parade, Varsity Lakes, 4227 Gold Coast 405, Australia_ At Odoo, we value independence, flexibility, and personal growth. We're a fast-growing company that embraces innovation and encourages our team members to push boundaries and reach new heights. With our Australian office nestled in the beautiful Gold Coast's Varsity Lakes, we offer the...


  • Sunshine Coast, Australia Nestle Full time

    **The Opportunity** Joining Nestlé means you are joining the largest food and beverage company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. We are looking for an individual who thrives on working autonomously to deliver results...


  • Gold Coast, Australia Just Digital People Full time

    Our client is seeking a highly motivated and proactive individual to join their team as a Marketing Assistant on a 6 month contract. **Responsibilities**: - Collaborate with the marketing team to assist in the development and execution of marketing campaigns and strategies. - Conduct market research and analysis to identify emerging trends and...


  • Sunshine Coast, Australia Evans Petersen Healthcare Full time

    **Our Client** Our client is an Australian company with an amazing portfolio of consumable medical products, used throughout Australian hospitals and clinics. They are well established in Australia and work across Anaesthetics, Emergency and the Operating Theatre. The primary purpose of this role is to broaden market penetration and increase the sale and...