Digital Marketing Specialist

7 months ago

Sydney, Australia Beaumont People Full time

Have a digital 1st approach
- Lead & coordinate the digital marketing functions
- Enhance the customer journey & user experience
- NFP Member Association
- Full Time, Permanent - 3 WFH & 2 WFO
- Sydney CBD, 2000, NSW
- $85 - 90k + Super - depending on experience.

**About the Organisation**
The Mortgage & Finance Association of Australia (MFAA) is the Not-for-Profit national peak member organisation for professional mortgage and finance brokers, mortgage managers and aggregators. MFAA’s purpose is_, “To empower our members to prosper and thrive, ensuring Australians benefit from competition and choice.”_

**About the Role**
As the Digital Marketing Specialist, you will manage and coordinate digital marketing and communications efforts. This will involve utilising digital and social marketing strategies, including SEO, UX, communications, and content. You will continuously look at how to optimise and improve content performance across MFAA’s channels.

**About the Person**
A passion for all things digital, technical and data-driven marketing is essential. You will be proactive, eager to learn, and have strong organisation skills and a solution-focused approach. You will be creative, analytical, and enthusiastic about increasing the engagement and growth of an organisation.

Experience in membership, financial services and/or the mortgage broking industry is desirable but not essential.

**Duties include but are not limited to**:

- Own and manage MFAA’s digital platforms for increased engagement and an enhanced member experience.
- Collaborate across the organisation to drive the value proposition for members.
- Analyse data to improve the website performance.
- Create engaging digital content for social media, EDMs’, newsletters, and blogs.
- Oversee social media channels, plan content, and engage with the community.
- Conduct reporting and provide marketing insights and recommendations based on analytics.
- Support digital optimisation projects, administration and other ad hoc duties as required.

**To be successful you will have**:

- Experience in a digital marketing or communications role.
- Proficiency with digital marketing platforms, tools, and techniques.
- Understanding of or willingness to learn the Mortgage Broking industry and/ or financial services.
- Creative, innovative and solutions-focused.
- Collaborative, team player with strong stakeholder engagement skills.
- Excellent written and verbal communication skills.
- Attention to detail and analytical mindset.
- Can-do attitude, adaptable and proactive.

**Benefits & Opportunities available**:

- Work with a collaborative & passionate team.
- Flexible hybrid working arrangements are available.
- Professional development opportunities are available.

If you are driven and want to make a digital impact and enhance the member experience in a dedicated and forward-thinking NFP, then this is the role for you.

**If you feel you meet the above criteria, please APPLY NOW

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