Social Media and Content Coordinator

1 month ago


Adelaide CBD, Australia SA Government -SOUTH AUSTRALIAN TOURISM COMMISSION Full time

**South Australian Tourism Commission**

**Job reference**: 544891

**Location**: 5000 - ADELAIDE

**Job status**: Long Term Contract

**Eligibility**: Open to Everyone

Here at the SATC, we love our state and we love what we do. We want to bring visitors to South Australia to build a prosperous economy and share the love with the rest of Australia and the world. We search for undiscovered experiences, remarkable people and immersive products, and we tenaciously seek the best.

Together we are making a difference so South Australia thrives.

The Social Media and Content Coordinator - along with the wider Social Media and Content Team - acts as the guardian of our online brand narrative and tone of voice.

We are the storytellers of the SATC and are responsible for shaping and delivering the story of South Australia as a travel destination.

Key responsibilities will include but will not be limited to:

- Work with the Social Media and Content Manager and wider team to contribute to and implement the social media marketing strategy.
- Contribute to monthly social media plans and strategy reviews - ensuring we are pivoting our content strategy to meet trends and algorithm changes.
- Communication of digital performance to all stakeholders through regular and contextual reporting.
- Day to day management of our social media channels, including finding, curating, writing and scheduling all content, responding weekly to trends via timely content, daily community management, moderation and risk identification.
- Identifying opportunities to drive social traffic onsite and ensuring we are meeting defined KPIs.
- Work collaboratively with the PR, domestic and international marketing teams to ensure alignment between campaign and content goals.

Enquiries can be directed to People and Culture on 8463 4511

Applications close: 9am 21 August 2023

**Applications close**: 21/08/2023 09:00 AM



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