Head of Marketing
6 months ago
Are you a dynamic and experienced marketer with a proven track record of driving successful campaigns? Do you thrive in a fast-paced, high-growth environment and are passionate about product marketing? Then this is a fantastic opportunity for you to join our team and lead our marketing efforts to new heights
Step into the vibrant world of the Desygner Group, where innovation meets creativity and a drive for excellence Our dynamic multicultural team celebrates diversity and makes sure bright, talented minds are prized above all. We believe in fostering an environment where individuals from all backgrounds and visa statuses can thrive. If you possess strong strategic thinking, creativity, and a passion for delivering impactful results, we want to hear from you
**Responsibilities**:
- Develop and execute product marketing strategies to drive market penetration and customer acquisition.
- Conduct market research to identify customer needs and preferences, and incorporate feedback into product development.
- Create and maintain a positive public image for the company by communicating programs, accomplishments, and/or points of view.
- Develop PR campaigns and media relations strategies.
- Write compelling and clear copy for various marketing materials, including websites, brochures, advertisements, and social media.
- Ensure all written content aligns with brand voice and messaging standards.
- Prepare comprehensive briefs for internal teams and external partners to ensure alignment on project goals, timelines, and deliverables.
- Monitor progress and provide feedback to ensure high-quality outputs that meet marketing objectives.
- Responsible for digital ads campaigns across platforms like google, meta and linkedin.
- Produce high-quality content that engages audiences and supports marketing campaigns, such as blog posts, articles, videos, and infographics.
**Requirements**:
- **Extensive Marketing Experience**: A minimum of 5 years of proven success in marketing roles, demonstrating a deep understanding of marketing principles and strategies.
- **Product Marketing Expertise**: Hands-on experience in product marketing, with a track record of successfully launching and managing products in competitive markets.
- **Editorial and Copywriting Skills**: Exceptional skills in editorial content and copywriting writing in English, with the ability to craft compelling and persuasive marketing materials.
- **Original Content Creation**:Strong proficiency in content creation, including multimedia content, with an eye for detail and creativity. Adept at briefing designers and other content creators to ensure alignment with marketing objectives.
- **Essential Soft Skills**:Excellent communication, interpersonal, and organizational skills, with the ability to manage multiple projects and collaborate effectively with cross-functional teams.
- **Advertising Acumen**:Experience with digital advertising and campaign management is highly desirable, showcasing an ability to drive traffic and conversions through targeted ad campaigns.
**Benefits & Perks**:
- **Exceptional Earnings**: Competitive compensation package and bonuses based on projects.
- **Strategic Influence**: Direct impact on strategic direction and a pivotal role in driving the company towards global market leadership.
- **Innovative Environment**: Engage with the forefront of AI technology and lead projects that set industry benchmarks.
- **Professional Development**: Ample growth opportunities in a company on the cusp of a major scale-up, providing a platform to truly make a mark.
**About Us**:
The Desygner Group is a technology company that emerged as a plucky start-up and, over the past few years, has soared to a global scale with its innovative AI-driven creative, brand governance and marcom solutions. Based in Australia, our suite includes a dynamic DTP Design Online tool engaging over 4 million users monthly, a trusted Digital Asset Management (DAM) system that caters to elite corporations, and a cutting-edge Enterprise Search AI that is redefining how data is utilized internally and enhancing customer engagement externally.
Pay: $80,000.00 - $100,000.00 per year
**Benefits**:
- Employee stock purchase plan
- Free drinks
- Free food
- Salary packaging
Schedule:
- 8 hour shift
Ability to commute/relocate:
- Gold Coast, QLD 4217: Reliably commute or planning to relocate before starting work (required)
Work Authorisation:
- Australia (required)
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