Digital Performance Manager

4 weeks ago

Norwest Business Park, Australia Greenstone Full time

**_Have you got a strong interest in Digital and Performance Advertising?_**:

- **_Ever wanted to lead a multi brand digital strategy with budgets to match?_**:

- **_Are you a strong and collaborative team player who is passionate about achieving results?_**:

- **_Looking to take a step up and manage at an enterprise level?_**

**Then now is your chance to join the Digital Marketing Team at Greenstone, recently named Australia's Great Place to Work**

**About Us**

Greenstone is a leader in the sales and distribution of insurance products under a portfolio of credible owned and white-labelled brands. Brands include Real Insurance, RSPCA Pet Insurance, Guardian, Medibank, Woolworths and Australian Seniors Insurance Agency and Choosi. We aim to make a positive difference in people's lives by providing quality solutions that help people protect the things closest to them.

**The Opportunity**

Manage Greenstone's digital performance activities across key brand and products under your team's portfolio.

You will be a vital conduit between key teams to deliver continuous performance across all digital channels from SEM and Social to Performance Display. You will combine your knowledge of digital platforms with business principles to direct creative that resonates with customers and meets brand guidelines.

You will also ensure our digital investments deliver against key metrics including CPL/CPA targets, lead volumes, and achieving revenue and profit goals. You will devise a framework to achieve success and lead your team and other key stakeholders to deliver on this strategy. Accompanied by budget and scope, you will continually test and learn new channels to diversify our channel mix, stay relevant, maximize our reach, whilst ensuring we are maximizing performance and driving incremental leads / profits.

**What are we looking for?**
- 5 plus years experience in digital marketing and 2 plus years in a comparable leadership role
- Tertiary level qualifications (e.g. bachelor's degree or higher) in a relevant marketing or business discipline
- Proficient with Performance marketing best practices and preferably Google Ads, Facebook & Microsoft Ads certified
- Extensive digital marketing experience (typically in excess of 3 years) combined with a broad range of channel experience (typically more than an additional 3 years) in digital marketing in service-based companies, preferably in financial services
- Proven negotiation and relationship development experience and able to manage stakeholders
- Proven ability to manage budgets and to ensure value in marketing expenditure
- Experience in developing project roadmaps, reporting and creative testing plans
- Strong analytical skills and ability to relate results to business objectives
- Demonstrable passion for social media and/or programmatic display, and its development in the market
- Self-motivated and thrives in a fast-paced environment
- Creative strategic thinker with an entrepreneurial approach
- Proficient in using Microsoft Office tools, particularly Excel
- Has previously managed a testing roadmap or project manages the development of LPs and creative assets

**Our Promise to Our People**

We are passionate about our core values of Customer First, We Care, One Team, and Results Driven, which define how we approach our work. We recognise that our colleagues are the key to our success. That's why you can expect to be rewarded for the hard work you put in through job satisfaction, career development and the fantastic range of benefits we offer:

- Fantastic employee benefits including flexi days, flexible working, annual $1200 travel/parking allowance & more
- State of the art building facilities including a dedicated & subsidised on-site company café (weekly free lunch) & on-site gym
- Health & well-being initiatives and programs
- Opportunity to take part in in-house leadership & emotional intelligence workshops
- Quarterly award functions and a grand annual conference to recognise our people
- Retail discounts e.g. movie tickets, Taronga Zoo entry, live shows + more
- Morsl market (a fully automated self-serve, food and drink marketplace with a wide variety of meals, snacks and drinks)

**Who We Are**

We are an innovative company with diverse brands and operating divisions, who work together as one team. We strive to be the best provider of direct financial products by placing customers at the heart of everything we do. We care about what we do and we care about making a positive impact on our community.

We have an inclusive and diverse culture. We work in a positive and energetic environment where you can expect to find professional colleagues, driven to achieve results.

**Location**

Great central location in Norwest Business Park, Norwest, only a short walk from Norwest Metro station and also direct bus access from Parramatta and Blacktown.

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