Marketing Manager

2 weeks ago


Perth, Australia CRM Online Philippines Branch Full time

**Overview**

CRM Online is a leading specialist in the implementation of CRM, connecting systems and data analytics. We're looking to drive growth in the Australian and International market. CRM Online is seeking a Marketing Manager to improve the volume, quality, and predictability of marketing qualified leads and marketing-sourced pipeline to deliver continued increases in marketing sourced revenue. You will be a willing team player, demonstrate excellent communication skills, and always be thinking of the next idea. You will understand that you are the custodian of the brand and will have a firm grasp on modern technology and various marketing platforms

**As a Marketing Manager, you will**:

- Plan and implement multiple marketing initiatives across various platforms.
- Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- SEO and SEM management and optimization.
- Measure, analyze and report on current marketing initiatives
- Developing and maintaining automation infrastructure.
- Collaboration with multiple stakeholders, both internal and external
Management of multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

**Marketing Manager Education and Qualifications**
- Bachelor’s or Master’s degree in marketing, business management, communications (or similar degree) or the equivalent in experience.
- Experience with creating and managing Facebook ads, Google Ads
- Experience measuring ROI across marketing sources
- Experience in demand generation, account-based marketing, field marketing or digital marketing.
- Experience with inbound, digital or content marketing creating long and short-form copy for websites, white papers, social and digital assets.
- Strong communications skills in writing, speaking and presenting.
- Experience with marketing automation and CRM tools
- Location: Philippines


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