Sports Marketing Lead

4 months ago


Melbourne, Australia Lululemon Full time

Who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

About this team
The Australia & New Zealand Community team is responsible for pioneering brand advocacy in new markets and strengthening resonance in existing markets through an innovative mix of traditional marketing and grassroots community building. This team is accountable for creating authentic and scalable connection points and amplifying key brand moments across both the Australia and New Zealand markets, ultimately growing the brand's presence in market.

**A day in the life**:
Through the strategic and integrated marketing of an inspiring and engaging bench of ambassadors, partners and athletes, this role drives significant brand and product category growth in market. They are responsible for bringing to life a robust sports marketing approach through building influential brand partnerships, that drive broader business OKRs and business growth.
- You support the Area Community Manager in the execution of Partnership and Athlete strategy across Australia and New Zealand, and in driving the individual partnership/athlete strategies and marketing activation plans.
- You identify, onboard and maintain successful relationships with existing and prospective partnerships and athletes, included but not limited to contract negotiation and fulfilment, onboarding and training, continuous relationship management, marketing and amplification tactics, building a pipeline of relationships for the future.
- You are the key point of contact for any new partnership or athlete requests.
- You identify opportunities for program growth both internally and externally.
- You are responsible for the creative execution of the marketing activation plan and calendar for each of your athletes and partners, working cross functionally with the local brand manager, creative, social, PR, communications, and digital marketing to bring these to life both internally and externally.
- You build out the framework and strategy for athlete storytelling across our channels, identifying opportunities to integrate these relationships into storytelling/campaigns, on our channels, or in our events etc.
- You work cross-functionally to create & monitor key metrics to show program impact & expand it globally.
- Create strategic priorities and deliverables for commercial partnerships that live into our OKRs and bring to life through cross functional project management.
- You understand athlete’s technical product needs, identify opportunities to showcase our brand & product and prioritise getting the right product on the right person at the right time.

**Qualifications**:

- Bachelor's Degree required (Marketing or similar business-related field)
- 5years + experience in the sports or athlete marketing or commercial partnerships.
- You have a strong understanding of the Australian & New Zealand sporting landscape, athletes and market trends. You have an extensive network of relationships across the sports & athlete industries, both locally and globally.
- Excellent written and verbal communication skills
- Organized, responsible and flexible in a fast-paced growth environment.
- Ability to prioritize work and perform multiple tasks simultaneously.
- Proven capacity to form strategic partnerships, build interpersonal relationships, and respect cultural diversity; ability to be inclusive, collaborative, respectful and support broad organizational interests

**Must haves**:

- Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
- Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
- Communicates with honesty and kindness, and creates the space for others to do the same.
- Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Fosters connection by putting people first and building trusting relationships.
- Integrates fun and joy as a way of being and working, aka doesn’t take themselves too seriously.

Beyond the Paycheck (Benefits & Perks)
At lululemon, we care for and invest in the whole person - body, mind, spirit. Our total rewards program is designed to support you in achieving your goals and focus on the things you love. In addition to competitive base pay and a team-based bonus program, we also offer paid time off, generous employee discounts, fitness/yoga cla



  • Melbourne, Australia Nike Full time

    Rejoignez l'équipe NIKE, Inc. Loin de se contenter d'équiper les plus grands athlètes mondiaux, NIKE, Inc. explore les potentiels, abolit les frontières et repousse les limites du possible. L'entreprise recherche des personnes capables d'évoluer, de réfléchir, de rêver et de créer. L'épanouissement de sa culture repose sur son ouverture à la...


  • Melbourne, Australia Nike Full time

    Become a Part of the NIKE, Inc. Team NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers,...


  • Melbourne, Australia Two Circles Full time

    Are you always playing, thinking, or talking about sport? Maybe a combination of the three across the day? If so, have you considered turning passion into profession by using your skills and experience to build a career in the business of sport? We’re looking for sports-mad individuals from a range of academic backgrounds who are interested in joining...


  • Melbourne, Australia Sports Entertainment Network Full time

    Marketing Partnerships Coordinator - Melbourne or Sydney (part-time 3 days per week)About Us Sports Entertainment Network (SEN) is a leading player in the sports and entertainment industry, dedicated to delivering exceptional experiences for our audiences, fans and partners. Our portfolio includes radio, print, television, digital, in-stadium, events and our...

  • Marketing Coordinator

    2 weeks ago


    Melbourne, Victoria, Australia Marketing Full time

    Job Summary:This is a dynamic role that requires a highly motivated and organized individual to coordinate and implement marketing plans across the full marketing spectrum. The successful candidate will be responsible for coordinating and supporting marketing campaigns, display activities, and joint developer initiatives.Key Responsibilities:Coordinate and...

  • Sports Coach

    3 months ago


    Melbourne, Australia No Limits Sports Full time

    **About us** No Limits Sports (NLS) is the leading provider of sports coaching in the Melbourne Region. We have a proven track record of success across a wide range of sports and activities. We cater for all age groups and all abilities. We have positions to fill across Melbourne to work in 2024 across many different sports. We are looking for sports...


  • Melbourne, Victoria, Australia Sports Entertainment Network Full time

    About the RoleThe Sports Entertainment Network is seeking a skilled Physiotherapist to join our Melbourne Mavericks team as a part-time (0.6 FTE) position. As a key member of our high-performance team, you will be responsible for delivering acute and ongoing physiotherapy services to our netball squad, while also contributing to the optimization of on-court...


  • Melbourne, Victoria, Australia Australian Sports Foundation Full time

    About Australian Sports FoundationAustralia's leading non-profit sports fundraising organisation and charity, dedicated to ensuring everyone has access to the health and social benefits of sport.Job SummaryWe are seeking a highly skilled Digital Marketing Manager to oversee all digital marketing activities and campaign delivery, driving growth for the...

  • Marketing Lead

    3 months ago


    Melbourne, Australia Tennis Australia Full time

    Exciting opportunity to manage marketing campaigns for the Australian Open and associated events - Help deliver an exceptional patron experience at Australia’s biggest sporting event - Great perks including event tickets, onsite car parking and gym! Tennis Australia (TA) is one of the largest sport’s governing body, entertainment and sports...

  • Marketing Coordinator

    2 months ago


    Melbourne, Australia Marketing Full time

    Marketing Coordinator - MarketingMetricon Homes, Australia’s No.1 home builder is committed to recruiting outstanding individuals who share our passion for delivering quality, service and award winning homes for Australian families, to ‘Love where you live’.In this exciting role you will be responsible for coordination and implementation of the...

  • Front End Developer

    2 weeks ago


    Melbourne, Victoria, Australia Genius Sports Group Full time

    About Genius Sports GroupWe are a leading sports technology company that connects sports, brands, and fans through official live data. Our mission is to champion a more sustainable sports data ecosystem that benefits all parties.The RoleWe are seeking a skilled Front End Developer to join our Professional Services team, responsible for delivering...


  • Melbourne, Victoria, Australia Australian Sports Foundation Full time

    About the RoleThe Australian Sports Foundation is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies to drive growth and engagement for our organization.Key ResponsibilitiesCampaign Strategy and ExecutionDevelop and...


  • Melbourne, Victoria, Australia Australian Sports Foundation Full time

    About the RoleThe Australian Sports Foundation is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies to drive growth and engagement for our organization.Key ResponsibilitiesCampaign Strategy and ExecutionDevelop and...

  • Team Lead

    2 weeks ago


    Melbourne, Victoria, Australia Food and Wine Full time

    This position is a 3-month secondment as a Team Lead – Sports Risk Management.This role will largely be accountable for overseeing day-to-day operational function and performance of the Sports Risk Management team. Your key accountabilities will sit within delivering best-in-category risk management and user experience for our customers.You will work...


  • Melbourne, Australia Tennis Australia Full time

    Tennis Australia (TA) is one of the largest sports governing body, entertainment and sports rights-holder, and media production houses in Asia-Pacific. TA has grown considerably in the past few years with continued expansion domestically, regionally and globally, and we are now seeking a Marketing Partnerships Lead to contribute to and drive this continued...

  • Sports Ambassador

    2 weeks ago


    Melbourne, Victoria, Australia Betstamp Inc. Full time

    About Us: Betstamp Inc. is a pioneering sports betting company dedicated to revolutionizing the industry. Our mission is to provide a seamless and accessible sports betting experience for all, while empowering users to make informed decisions.Our Approach: We aggregate sports betting odds from top sportsbooks, enabling users to compare and select the best...

  • Fanduel Sports Trader

    4 months ago


    Melbourne, Australia Sportsbet Full time

    Come and join our global Risk & Trading team as we look to hire ANOTHER 10+ Sports Traders where you will play a key role in supporting the expansion of FanDuel here in Melbourne due to substantial growth!! **About FanDuel** As part of the Flutter Group, FanDuel is the premier gaming destination and market leader in the United States. The company is based...


  • Melbourne, Australia JD Sports Full time

    **About Us** Known best as the 'King of Trainers', JD Sports is a leading Multi-Channel Retailer of the biggest and best global Sports Fashion brands across footwear and apparel. In 2017, JD Sports first established itself in the Australian market and has since expanded to 50+ stores in NSW, VIC, QLD, WA and SA with more to come! With a combined total of...

  • Merchandise Manager

    2 days ago


    Melbourne, Victoria, Australia Sports Entertainment Network Full time

    About the RoleSports Entertainment Network (SEN) is seeking a highly skilled Merchandise Manager to join our team on a 9-month fixed-term contract. As a key member of our retail operations team, you will be responsible for managing the retail, licensing, and merchandise programs of the Perth Wildcats and other SEN teams.Key ResponsibilitiesDevelop and...

  • Merchandise Manager

    19 hours ago


    Melbourne, Victoria, Australia Sports Entertainment Network Full time

    About the RoleSports Entertainment Network (SEN) is seeking a highly skilled Merchandise Manager to join our team on a 9-month fixed-term contract. As a key member of our retail operations team, you will be responsible for managing the retail, licensing, and merchandise programs of the Perth Wildcats and other SEN teams.Key ResponsibilitiesDevelop and...