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Manager Marketing

2 months ago

Sydney, Australia Bausch + Lomb Full time

SURGICAL MARKETING MANAGER

**LOCATION**: CHATSWOOD

Bausch + Lomb is one of the best-known and most respected healthcare brands in the world, offering the widest and finest range of eye health products including contact lenses and lens care products, pharmaceuticals, intraocular lenses and other eye surgery products. The company is solely dedicated to protecting and enhancing the gift of sight for millions of people around the world - from the moment of birth through every phase of life. Our mission is simple yet powerful: Helping you see better to live better.

We have an exciting opportunity for a Surgical Marketing Manager to develop effective marketing strategies and promotional programs for new and existing products in Australia and New Zealand, the product portfolio consists of surgical device products such as intraocular lenses and viscoelastic solutions. This role will work closely with our Ophthalmic team and will work collaboratively with all cross functional departments, internal and external stakeholders.

**Responsibilities**:
Development and implementation of marketing and tactical plans for the surgical business.

Achievement of sales, profile and market share targets.

Manage new product setup and portfolio rationalisation.

Planning and promotional support, including promotional activities.

Submission and approval of materials by regulatory and medical affairs.

Building relationships with key members of the international and regional surgical teams, attend conference calls on commercial strategies, new products and product developments.

Ensure marketing strategies are aligned with the B+L Sales and Marketing guidelines, MTAA and TGA advertising guidelines.

Involvement and management of conferences.

Foster relationships with KOLs and also identify and develop new KOLs.

Support surgical Sales Managers with product information for tender submissions.

**Qualifications**:
Experience in and understanding of healthcare and drivers (essential)

Knowledge of ophthalmic market (desirable).

Degree in business/commerce related field or science/nursing tertiary qualification (essential).

5 years + experience in marketing in either pharmaceutical or medical device.

Self-motivated and excellent communication skills.

Business and commercial acumen.

Great interpersonal skills.

Surgical Marketing_November 2023

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