Social Media Executive

7 months ago

Sydney, Australia Kindred Group Full time

About Kindred

Kindred Group is a digital entertainment pioneer bringing together nine successful online gambling brands, forming one of the largest online gambling groups in the world. Our purpose is to transform gambling by being a trusted source of entertainment that contributes positively to society. Our goal is that 0% revenue is derived from harmful gambling.

Our global team of more than 2000 people represents 70+ nationalities. When you join Kindred, you'll be part of a collaborative, diverse and inclusive team that has your best interest at heart. We are a trusting company that knows the value of a healthy work-life balance. We offer a wide range of benefits, along with annual bonus, which is tied to both company and your individual performance.

The role

Reporting to the Marketing Manager of Unibet Australia, the Social Media Executive will assist in planning, developing, executing, and optimizing paid and organic social media campaigns. This role offers operational support to the broader marketing, content, and promotional strategies specific to the Unibet brand in Australia.

Responsibilities include producing and delivering static posts/ads and short-form videos.

What you will do
- Day-to-day management of the brand's social media channels and communities, including but not limited to Facebook, Instagram, and X.
- Social media content creation to drive engagement with fans/followers.
- Live coverage of key sports and racing events that adhere to Unibet's brand position and tone of voice.
- Delivery and support of social media strategy and plans.
- Monthly and quarterly reporting of social media performance.
- Responding to customers' queries and questions; maintaining the highest level of customer service.
- Be able to provide feedback/direction on content projects to the Marketing Manager and Head of Marketing as part of the larger brand and content strategies.

Your experience
- Basic Adobe Photoshop & Premier Pro image and video editing skills (image and video edits, as well as adding brand elements) are highly desirable.
- Previous experience in social media, managing company or personal interest social media channels/accounts.
- A strong interest in sports or racing is essential.
- Proven track record of managing and engaging with customers across multiple social channels and communities.
- Knowledge of paid social elements and KPIs and how they impact wider business objectives and KPIs.
- Exposure to using social media professionally.
- Being proactive, analytical, and eager to learn is highly desirable.
- Personally active on social media.
- Excellent comprehension of the English language and the vernacular used in sports related social media content.
- Interpersonal and organisational skills will be essential to the role.

Our Way Of Working

Our world is hybrid.

A career is not a sprint. It’s a marathon. One of the perks of joining us is that we value you as a person first. Our hybrid world allows you to focus on your goals and responsibilities and lets you self-organise to improve your deliveries and get the work done in your own way.

Application Process

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