Head of Marketing

3 weeks ago

Sydney, New South Wales, Australia Sharp & Carter Full time

Join to apply for the Head of Marketing role at Sharp & Carter

About the Role

The Head of Marketing is responsible for the strategic direction, operational effectiveness, and leadership of the marketing function. This includes full accountability for the development and execution of the group-wide marketing strategy, budget management, team leadership, and organizational planning. This role requires a seasoned marketing leader with a proven track record of leading high-performing marketing teams, delivering measurable business outcomes, and managing complex, multi-brand marketing operations within matrixed environments. The successful candidate will have deep expertise across all key marketing disciplines — brand, digital, communications, performance, PR, and content — with demonstrated success in end-to-end campaign delivery, stakeholder alignment, and cross-functional project leadership. The Head of Marketing will empower the marketing team to perform at their highest capability, act as a key interface between the marketing function and executive leadership, and drive brand awareness, lead generation, and lead nurturing through integrated and innovative campaigns.

Key Responsibilities
  • Lead the development and execution of an integrated, business-aligned marketing strategy across all brands.
  • Lead the company wide roll out of the Master Brand Strategy. Project manage all stakeholders and lead the implementation of all marketing changes.
  • Lead planning and execution of integrated marketing campaigns.
  • Own and manage the marketing calendar and ensure alignment across business units.
  • Full ownership of marketing budget forecasting and spend.
  • Track marketing ROI and reallocate resources as needed.
  • Manage vendors, agencies, and tools within budget constraints.
  • Build strong and collaborative cross-functional relationships with senior leaders, product, sales, and clinical teams.
  • Lead, mentor, and empower a high-performing team.
  • Oversee the Brand & Comms team on brand building initiatives across all channels and ensure consistency.
  • Work with Brand & Comms team to translate strategy into execution.
  • Oversee the Digital Marketing team on performance digital ads, CRM, SEO, CMS, and digital analytics.
  • Work with the Digital Marketing Team on campaign testing, optimization, and growth marketing strategies.
Key Skills Required
  • Bachelor's degree or higher in Marketing, Communications, Business or related discipline.
  • 8+ years' experience in marketing roles, including tenure in a leadership capacity.
  • Proven track record of building and leading high-performing marketing teams in complex, matrixed environments.
  • Extensive experience in managing multi-channel strategies across digital, brand, content, and performance marketing.
  • Deep expertise in marketing budget ownership, forecasting, and demonstrating ROI.
  • Experience in upward management — confident presenting to CEO/Board and aligning cross-functional teams to shared objectives.
How to Apply

To apply online, please click on the appropriate link below.

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