Key Account Manager

3 weeks ago

Melbourne, Victoria, Australia Asahi Beverages Full time

Join to apply for the Key Account Manager role at Asahi Beverages.

Overview

Your Impact The purpose of the role is to build long-standing, preferential relationships with our Strategic and Collaborative Key Accounts based on a deep understanding of the Customer's organisation and the drivers and barriers to their buying behavior to drive volume and profitability.

Key Accountabilities
  • Develop the account plan incorporating range (portfolio and innovation), pricing, positioning, merchandising, and promotions in consultation with the NBM and in line with the business unit strategy
  • Tailor the ideal range plan, space allocation and merchandising for the category within that customer (clustered by outlets if required)
  • Articulate what success looks like in execution and outcomes
  • Engage the field sales teams to establish execution standards and metrics in line with the key account strategy
  • Agree performance-based terms within overarching Key Account framework
  • Ensure activity implemented within account – promotions, activations, price changes
  • Drive compliance in outlets and pull from store managers
  • Build effective long-term relationships with customers by understanding their key business drivers and requirements
  • Manage the customer contact matrix from Board to store relationships
  • Understand the customer value chain and identify how to jointly create value
  • Engage with customers to evolve new standards of execution
  • Manage discretionary expenditure, prioritizing customers for resource allocation and trade spend
About You
  • Proven experience in a junior account management role such as KAE/NAE across FMCG
  • Ability to manage large customer accounts
  • Proven ability to exceed sales targets using a structured data-driven planned approach – strong numeric, analytical and problem-solving skills
  • Customer segment profitability analysis – able to evaluate customer performance in consultation with finance/commercial analysis
  • Account planning – able to translate the segmentation strategy into venue plans and establish clearly aligned goals and targets
  • Revenue planning – able to build business case / cost-benefit analysis - strong numeric, analytical and problem-solving skills
Why Asahi Beverages

At Asahi Beverages, we're passionate about crafting more than just drinks - we craft moments of connection, celebration, and shared enjoyment. We bring together a diverse portfolio of iconic beverage brands, a commitment to quality, and a drive to constantly innovate. Headquartered in Melbourne and with facilities right across Australia and New Zealand, you'll find Asahi is a place where talent is nurtured, and ambition is rewarded. If you're ready to toast your future, we're ready to meet you.

Job Details
  • Seniority level: Mid-Senior level
  • Employment type: Full-time
  • Job function: Sales and Business Development
  • Industries: Food and Beverage Services
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