
Growth Lead
3 weeks ago
We're looking for an experienced and commercially minded Growth Marketing Lead based in Australia to take ownership of the post-first-trade user journey on our crypto exchange platform. This role is focused on retaining and growing value from Australian users after they've taken their first action—whether it's buying Bitcoin, trading altcoins, or exploring investment features. As the Growth Marketing Lead, your core responsibility is to design and execute a strategic framework for how users progress and grow after their first trade. In a crypto exchange environment, the first transaction is just the starting point—the focus of this role is to convert that initial activity into consistent engagement, broader feature adoption, and long-term user value. Your efforts will help deepen trust, education, and long-term loyalty among key user segments—retail investors, frequent traders, and inactive accounts alike. We're looking for someone who knows how to turn data into action, strategies into programs, and new traders into long-term users—especially within Australia's fast-evolving crypto, fintech, and regulatory landscape.Key Responsibilities Post-Trade Lifecycle Strategy Lead the end-to-end strategy for the Australian user journey after the first trade—from second transaction through to deeper product engagement and reactivation. Identify and prioritise key Australian user segments (e.g., buy-and-hold investors, day traders, dormant accounts) and develop targeted lifecycle approaches. Work closely with Product and Data teams to define key milestones such as time-to-second-trade, product depth, and feature utilisation.Product & Local Experience Optimisation Collaborate with Product to localise and optimise in-app journeys, prompts, and education touchpoints that support user confidence and re-engagement. Provide Australian market insights to influence product development, retention mechanics, and regulatory-sensitive design choices. Drive awareness and adoption of key features (e.g., Earn, Staking, Dollar-Cost Averaging) relevant to the local user base.Lifecycle Collaboration Work with CRM and Content teams to support lifecycle messaging strategies with data insights, user segmentation, and journey logic tailored to Australian customers. Ensure lifecycle communications align with ASIC guidelines, risk disclosures, and local compliance requirements.User Insights & Growth Experiments Analyse Australian user behaviour through platforms like Mixpanel, GA4, Amplitude, or Looker to identify drop-off points and engagement opportunities. Lead A/B tests and experiments to increase retention, engagement, and feature depth, especially among high-potential user segments. Define success metrics relevant to the local market such as churn rate, trading cadence, and user health scores.Community & Events Strategy – AU Market Own and implement thecommunity and event strategy for user retention in Australia. Develop targeted programs such as educational webinars, user roundtables, in-person crypto meetups, and loyalty events to engage existing users. Tailor community initiatives to specific user segments (e.g., retail holders, first-time traders, experienced crypto users). Partner with local influencers, educators, and thought leaders to amplify messaging and drive authentic engagement. Measure community/event impact on trading activity, satisfaction, and long-term platform usage.
What we're looking for
5–8+ years in growth, lifecycle, or product marketing with a strong record in fintech, crypto, or trading-related industries. Experience driving retention and engagement through user segmentation, product education, and strategic programs. Strong understanding of the Australian crypto user base, behaviour patterns, and regulatory environment. Demonstrated ability to design and deliver user engagement strategies that align with compliance and localisation needs. Highly collaborative with strong communication skills—able to partner with Product, Data, CRM, and Legal teams effectively. Analytical and experiment-driven, with working knowledge of behavioural data platforms and retention KPIs. OKX is an equal employment opportunity employer, and encourages all people from all diverse backgrounds to apply. #LI-SM1 #LI-HYBRID#J-18808-Ljbffr
-
2IC to Civil Lead
3 weeks ago
Sydney, New South Wales, Australia Infrastructure Business Growth Full time2IC to Civil Lead - Civil Design PM EngineerJoin to apply for the 2IC to Civil Lead - Civil Design PM Engineer role at Infrastructure Business Growth2IC to Civil Lead - Civil Design PM Engineer1 day ago Be among the first 25 applicantsJoin to apply for the 2IC to Civil Lead - Civil Design PM Engineer role at Infrastructure Business GrowthCivil Design PM...
-
2IC to Civil Lead
2 weeks ago
Sydney, New South Wales, Australia Infrastructure Business Growth Full time2IC to Civil Lead - Civil Design PM EngineerJoin to apply for the 2IC to Civil Lead - Civil Design PM Engineer role at Infrastructure Business Growth2IC to Civil Lead - Civil Design PM Engineer1 day ago Be among the first 25 applicantsJoin to apply for the 2IC to Civil Lead - Civil Design PM Engineer role at Infrastructure Business GrowthCivil Design PM...
-
Growth Lead
2 weeks ago
Sydney, New South Wales, Australia Divipay Full time**About DiviPay**We're a passionate, curious and collaborative team of go-getters on a joint mission to revolutionise modern financial management software, and empower our thriving community of finance leaders. We lead with heart and keep our colleagues and customers at the forefront of every decision. We believe in a culture of collective accountability,...
-
Growth Lead
2 weeks ago
Sydney, New South Wales, Australia S2M Full time$130k - $140k + super- WHF days- Own your career tragectory**Responsibilities**As the Growth Lead you will be at the forefront of innovation and experimentation in a rapidly expanding business.You will be responsible for planning, launching and scaling user acquisition and retention initiatives focusing on biddable media and performance-driven marketing, in...
-
Growth Lead
2 weeks ago
Sydney, New South Wales, Australia Magicbrief Full time**Why join MagicBrief?**At MagicBrief our mission is to become the tool makers for a generation of businesses, enabling creative teams and entrepreneurs to scale their brands.We're backed by the best, including Blackbird, Archangel and a talented group of individuals, including the founders of Vimeo, UsTwo, Eucalyptus, Spriggy & Halter.We're still early in...
-
Growth Lead
2 weeks ago
Sydney, New South Wales, Australia Jacobs Group (Australia) Pty Ltd Full time $70,000 - $120,000 per yearYour impactPioneering PFAS Solutions for a Cleaner Future #LI-LM1237At Jacobs, we're not just tackling environmental challenges – we're revolutionising the approach to PFAS remediation. As a global leader in innovative environmental solutions, we're seeking a visionary Growth Lead to spearhead our PFAS initiatives in Australia and New Zealand.As our Growth...
-
Growth Lead
2 weeks ago
Sydney, New South Wales, Australia Talent Full time $200,000 - $250,000 per yearPermanent Career Opportunity with rapidly growing AI and Entertainment Start up$200,000 - $250,000 + ESOPNorth Sydney office locationIn just 6 months, our client has grown from zero to over 1M users and tripled revenue in the last quarter. With sights firmly set on 10M+ users by year's end, they are building at the frontier of AI + multimedia...
-
Growth Lead
3 weeks ago
Sydney, New South Wales, Australia Kinetic IT Full timeJoin to apply for the Growth Lead - Strategic Partners role at Kinetic IT2 days ago Be among the first 25 applicantsJoin to apply for the Growth Lead - Strategic Partners role at Kinetic ITGet AI-powered advice on this job and more exclusive features.As Kinetic IT's Strategic Partnerships Growth Lead, you will own a high-impact, revenue-focused sales...
-
Growth Lead
3 weeks ago
Sydney, New South Wales, Australia Kinetic IT Full timeJoin to apply for the Growth Lead - Strategic Partners role at Kinetic IT2 days ago Be among the first 25 applicantsJoin to apply for the Growth Lead - Strategic Partners role at Kinetic ITGet AI-powered advice on this job and more exclusive features.As Kinetic IT's Strategic Partnerships Growth Lead, you will own a high-impact, revenue-focused sales...
-
Growth Lead
2 weeks ago
Sydney, New South Wales, Australia Talent Full timeThis range is provided by Talent. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeA$200,000.00/yr - A$250,000.00/yrDirect message the job poster from TalentAccount Executive @ Talent | Contract & Permanent RecruitmentPermanent Career Opportunity with rapidly growing AI and Entertainment...