Brand Manager

Brand Manager – Dermatology & Ophthalmology (with future potential in Oncology)

Read This First – Important Application Info

Before you dive in: This role is tailor-made for Australian pharmaceutical and biotech marketing pros. If you know your way around HCP engagement, product launches, and the MA Code, you're in the right place. If your background's outside these industries, this probably isn't the right fit, but we'll still be cheering you on for the role that is.

About the Opportunity

We're partnered with a fast-growing, innovative healthcare company making real strides in dermatology and ophthalmology, with exciting future potential in oncology. With strong portfolio momentum and a promising pipeline, they're looking for a Brand Manager who's as comfortable rolling up their sleeves as they are leading strategy.

This is a role where you'll get the best of both worlds. Autonomy to make your mark, and the backing of a collaborative, cross-functional team. You'll be part of a company that's dynamic, humble, and fun, but also laser-focused on delivering meaningful outcomes for patients.

You'll not only own the brand strategy and execution for your portfolio, but also play a key role in strengthening HCP engagement through targeted, high-impact projects. It's an environment where curiosity, initiative, and adaptability are celebrated, and where the right person can genuinely shape the future of the portfolio.

Key Responsibilities

• Brand Strategy Development: Develop and implement comprehensive brand strategies to drive growth and awareness of the dermatology and ophthalmology portfolio, with a focus on delivering against commercial goals.
• Market Analysis: Conduct in-depth market analysis to identify key opportunities and challenges. Gather customer insights, monitor competitor activities, and stay current with emerging trends.
• Cross-Functional Collaboration: Work closely with medical affairs, regulatory, market access, and sales to ensure alignment on positioning, messaging, and go-to-market activities.
• KOL Engagement: Cultivate strong relationships with key opinion leaders (KOLs) and healthcare providers to build brand credibility and advocacy.
• Product Launches: Lead and manage product launches from demand planning through to tactical execution and market penetration.
• Brand Communications: Develop and implement both digital and print campaigns to effectively communicate the brand message to healthcare professionals and patients.
• Budget Management: Oversee brand budgets and resources to maximise ROI.
• Education: Oversee the creation of educational content and programs for HCPs and patients.
• Sales Support: Provide training and tools to the sales team.
• Compliance: Adhere to all Medicines Australia Code of Conduct requirements.

Skills & Experience

• Minimum 3 years in brand management within Australian pharma/biotech, ideally with dermatology and/or ophthalmology experience.
• Proven success in product launches and lifecycle management.
• Strong analytical, strategic thinking, and project management skills.
• Excellent communication skills—able to distil complex scientific information into clear, compelling messaging.
• Experience collaborating in cross-functional teams and engaging with KOLs.
• Knowledge of regulatory and market access processes, and compliance with promotional standards.

Why This Role Stands Out

• Join a growing, agile business where you'll have the autonomy to make a big impact.
• Work across fast-moving portfolios in high-demand therapeutic areas, with oncology on the horizon.
• Enjoy a collaborative, down-to-earth culture that values curiosity and initiative.
• WFH hybrid model.

If this sounds like the right fit for you, email me directly at MGunn@i-pharmconsulting.com or apply via this advert.