Social Media Coordinator

3 weeks ago

North Sydney Council, Australia Hylink Australia Full time

Job Type: Full-Time (Permanent, option for 6-month contract)

Hylink is a global advertising agency founded in Shanghai in 1994. With the Australian division now officially launched in Sydney, we are looking to grow our team Specializing in influencer marketing and creative brand campaigns, we work with leading and upcoming brands to create content and execute high-impact campaigns. As we expand, we are looking for a Social Media Coordinator to support our team in day-to-day operations, communications management, and influencer outreach.

Overview

The Social Media Coordinator will play a key role in managing influencer relationships, coordinating campaign activities, and ensuring seamless communication between internal teams, clients, and external partners. This role is ideal for a detail-oriented and proactive individual who thrives in a fast-paced environment.

Key Responsibilities
  • Influencer Outreach & Management: Research, contact, and assist negotiations with influencers across social media platforms to secure partnerships.
  • Campaign Coordination: Assist in planning and executing influencer marketing campaigns, ensuring deliverables are met on time and align with brand objectives.
  • Day-to-Day Operations: Manage administrative tasks, scheduling, and internal workflow to keep projects on track.
  • Communication Management: Act as an assistant point of contact between the agency, influencers, and clients, ensuring smooth and professional interactions.
  • Social Media & Content Oversight: Help monitor influencer content for brand alignment and compliance with campaign guidelines.
  • Own the Hylink Australia social media brand space on Instagram, TikTok and LinkedIn.
  • Performance Tracking & Reporting: Gather and analyse influencer performance data to provide insights and recommendations for future campaigns.
Key Requirements
  • Experience: 1-2 years in marketing, influencer management, social media, or a related field. Agency experience is a plus.
  • Strong Communication Skills: Ability to engage professionally via email, DMs, and client calls.
  • Organisational Skills: Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Social Media Savvy: Understanding of influencer trends, platforms (Instagram, TikTok, YouTube), and best practices.
  • Detail-Oriented & Proactive: A self-starter who takes initiative and problem-solves effectively.
  • Knowledge of Performance Metrics: Familiarity with influencer analytics tools and performance reporting is a plus.
Why Join Us?
  • Opportunity to work with leading brands and high-profile influencer campaigns.
  • Hands-on experience in a dynamic and growing agency.
  • Collaborative and supportive team environment.
  • Early in the door at a fast-growing agency – potential to grow and take ownership throughout the business.

If you're passionate about influencer marketing and advertising, and thrive in a fast-moving creative environment, we would love to hear from you

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