
Performance Marketer
3 weeks ago
1 day ago Be among the first 25 applicants
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People & Culture Manager at O&M Haircare
At O&M we're not just another haircare brand—we're creating a 'clean luxury' movement for the world, made, with love right here in Australia. We're a band of rule-breakers and pioneers, committed to making the world a safer and more beautiful place – and having fun while we do it. O&M are the original pioneers of clean colour technology (CCT) and ammonia, PPD, resorcinol free haircare. If you love crafting stories that resonate and inspire, we want you to be on our team
What You'll Do :
We're looking for an experienced Performance Marketer to own and drive paid acquisition across our direct-to-consumer and wholesale digital channels. The ideal candidate will be a performance-driven marketer with a deep understanding of e-commerce, paid media strategy, and campaign optimisation. This person will play a critical role in scaling our digital revenue, delivering positive ROAS, and acquiring new customers efficiently.
This is a part-time position, working in office 3 days per week.
Your responsibilities will include :
- Paid Media Management : Lead and manage paid acquisition campaigns on Google Ads, Facebook Ads, and TikTok Ads, focusing on driving conversions and customer acquisition across both our Retail and Salon-Direct websites.
- Performance Strategy : Develop and execute strategies to optimise digital & media spend, ensuring strong ROAS and scalable growth.
- Creative Input : Work closely with the social media production and UX teams to influence performance-driven creative strategy and campaign direction.
- Cross-Channel Coordination : Oversee and integrate campaigns across digital touchpoints, including Klaviyo, Shopify and Zapier to maximise automation and customer journeys.
- Collaboration : Work with internal teams (technology producer, UX design, and social media production) to ensure cohesive, high-performing campaigns.
What We're Looking For :
Bachelor's degree in marketing, Business, or a related field.Proven experience as a Performance Marketer or in a similar role, preferably within the beauty or hair care industry.Proficiency in Google Ads , Facebook Ads , TikTok Ads , and Klaviyo .Strong understanding of Google Analytics , Shopify , and technical tools like Zapier .Ability to influence creative strategy with a focus on performance media.Experience with marketing automation tools and CRM systems.Ability to work independently and as part of a team in a fast-paced environment.Entrepreneurial mindset, comfortable with innovation and trying new things.Why Join Us?
Be part of a growing brand with a strong commitment to sustainability and innovation.Be-me leave for personal wellbeing and self-care as well as weekly wellbeing activitiesWork in a creative, bright office space in Redfern, close to public transport.Access to quarterly onsite hairdressing and generous product allowance to keep your locks looking fabulousHow to Apply :
If you're ready to take your copywriting career to the next level and be part of an exciting journey with O&M, we'd love to hear from you
Seniority level
Seniority level
Associate
Employment type
Employment type
Part-time
Job function
Job function
Marketing and Analyst
Industries
Personal Care Product Manufacturing
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