Product Manager, YSL

2 days ago

Melbourne, Victoria, Australia L'Oréal Full time
About The Role

Reporting to the Marketing Manager, you will play a pivotal role in driving the growth of and managing the Fragrance portfolio for YSL Beauty – one of the most daring, bold, and boundary-pushing beauty brands. This is a rare and exciting opportunity to help shape the future of an iconic and fast-growing Dragon brand.

Key Responsibilities
  • Take ownership of the brand's Fragrance portfolio including product assortment management, launch sizing, forecasting and product lifecycle management
  • Understand and analyse market context and trends, consumer insights and competitive landscapes to identify portfolio growth opportunities to unlock growth opportunities.
  • Campaign marketing strategy development, implementation, and execution management, with a strong focus on O+O excellence.
  • Monitor and analyse brands performance metrics, including product sales, pricing, profitability, market share, rankings, and campaign effectiveness, sharing findings with senior management.
  • Provide actionable insights and recommendations to optimise brand marketing and category strategies (including launch and core pillars) to contribute to continued growth for the brand, achieve business objectives and build long-term consumer relationships.
  • Accurately plan and track spend, meeting your financial objectives. You will have considerable input in establishing brand budgets and financial goals.
  • Own the brand guidelines to maintain brand identity, ensuring that all actions align with the sense of purpose while nurturing the brand.
  • Collaborate with internal and external stakeholders including the wider brand team and cross functional team leads to drive brand and category growth through a solid, engaging consumer, media, PR, digital strategy, retail, and trade activations.
  • Support the brand education team to ensure a proper understanding, recommendation, and usage of the products to drive sales.

About You
  • Previous experience with Product & portfolio management including forecasting and launch sizing, ideally in the Beauty industry or similar FMCG environment, with an understanding of a luxury retail brand, will be highly valuable.
  • Analytical skills: Ability to analyse data, identify trends, and draw meaningful conclusions.
  • Strategic thinking: Ability to develop long term product and marketing strategies leveraging consumer & market insights.
  • Communication Skills: Excellent written and verbal communications skills, with the ability to present information clearly and persuasively.
  • Collaboration Skills: Ability to work effectively with cross-functional teams and external agencies
  • You are highly motivated self-starter, with a can-do attitude, known for taking initiative in a fast-paced and every changing environment
  • As a dynamic and detail-oriented individual, you effortlessly straddle the worlds off brand building, commercial strategy and data drive analysis.
  • You must have demonstrated success in managing A+P budgets with ROI delivery and achieving sales outcomes from initiated campaigns.
  • You must be self-motivated & driven to be able to drive your own results and manage your time efficiently.

About The Perks
  • Profit share, Life Insurance and Income Protection
  • Hybrid work environment. Enjoy WFH 2x days per week
  • On-site gym, café and staff shop at our St Kilda Road Office
  • Access to Health & Wellbeing Programs throughout the year
  • Corporate & Staff Discounts, as well as annual product allowance

About The Division

In the L'Oréal Luxe Division we create the very best of luxury beauty. Our Division has an unrivalled portfolio of 23 aspirational brands (Yves Saint Laurent, Kiehl's, Lancôme, Prada, and Urban Decay to name a few) and an incredibly talented team of experts, making it perfectly equipped to meet the endless and all-encompassing demands of luxury consumers around the world.

About L'oreal Australia And New Zealand

L'Oréal ANZ is a supporter of reducing barriers that exist due to traditional working practices and therefore flexible work arrangements will be considered for this role. If you require any adjustments or accommodations in our recruitment process, employment or have questions in regards to accessibility please email to speak with our Talent Acquisition representative.

We are an equal opportunity employer and we encourage applications from people regardless of gender, ethnicity, religious beliefs or disability. We are an Employer of Choice for Gender Equality (WGEA) and a Family Friendly Workplace (Parents At Work & UNICEF).

L'Oréal ANZ acknowledges the Traditional Owners & Custodians of the lands on which we work and pay our respects to their Elders past, present and emerging.
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