Outbound Lead Generation and Appointment Setter

2 weeks ago

Sydney, New South Wales, Australia Hire with Reef Full time

Job Title: Outbound Lead Generation and Appointment Setter - Residential Property (Australia)
Location: Remote
Role Type: Full-Time (8 hours/day Monday-Friday)
Salary Range: A$1000 Base + Large Commission per Property Sale

Who We Are
At Reef, we help top talent find remote roles with established companies across Western markets. We only work with the best candidates and match you with companies who are serious about long-term growth and value you accordingly.

About the Role
We are hiring an outbound specialist to build pipeline and book qualified appointments for an Australian residential property business selling new-build houses in south-west Sydney. Your focus is cold outreach first, with quick follow up on warm leads. Success means high daily activity, fast speed-to-lead, a strong qualified appointment rate and an 80 per cent show rate for booked calls. You will work remotely during core AEST/AEDT hours and hand over clean, fully qualified opportunities to Australian consultants.

Key Responsibilities

  • Run multi-channel outbound: VoIP dialler, SMS, email and LinkedIn sequences
  • Contact new enquiries within 1-5 minutes during shift hours and persist with structured follow ups
  • Build and prioritise target lists using tools such as Apollo and Clay, aligned to the ICP
  • Qualify against clear criteria before booking:
    • Household income at or above AUD 120k
    • Deposit available or credible path to 5 per cent
    • Interest in a 3-5 bedroom house in south-west Sydney
  • Book qualified appointments directly into consultant calendars via HubSpot Scheduler or Calendly
  • Maintain CRM hygiene, dispositions and notes, and provide weekly KPI reports
  • Test and optimise scripts, openers and cadences to lift connect and conversion rates
    • 3+ years in B2C appointment setting or outbound lead generation for Australian consumers
    • Proven results booking qualified meetings at scale, working core AEST/AEDT hours
    • Confident high-volume caller with strong objection handling and concise note-taking
    • Hands-on with HubSpot CRM, LinkedIn Sales Navigator and sequencing tools such as Apollo or Outreach
    • Excellent written and spoken English for call, SMS and email outreach
    • Comfortable with a commission-led structure tied to qualified appointments
    • Fast and reliable internet connection; your own laptop or desktop suitable for the role; a quiet working environment; a good quality microphone or headset

KPIs

  • Speed to contact under 5 minutes for new leads, closer to immediate the better
  • Daily activity targets: dials, connects and replies as agreed
  • 20-30 per cent contact-to-qualified appointment ratio
  • 80 per cent show rate for booked appointments
  • 100 per cent CRM accuracy on lead status and notes

Tools

  • HubSpot CRM and Scheduler or Calendly
  • VoIP dialler, SMS and email tools
  • Apollo, Clay, Google Workspace
    • Competitive base salary (A$1,000) with large commission potential, with four figure AUD commission per property sale
    • Direct contract with established, rapidly growing agency
    • Growth potential as agency scales to higher revenue targets
    #J-18808-Ljbffr

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