Optimisation Specialist, Digital Platforms

2 weeks ago

Sydney, New South Wales, Australia Profusion Group Full time

One of Australia's largest profit-for-member funds is seeking a strategic and hands on optimization specialist to lead their digital platforms to drive growth and engagement.

About the Role:

As the Optimization Specialist, you'll be the go-to expert for digital experimentation and personalization. You'll develop and embed frameworks that enhance member journeys across web, app, and Member Online platforms. You will work closely with cross-functional teams, you'll use data-driven insights to deliver impactful digital experiences that increase conversion, engagement, and retention.

  • Sydney, Melbourne, Brisbane candidates
  • Hybrid working model and opportunities for professional growth
  • Must have full Australian working rights
Key Responsibilities:
  • Lead experimentation and optimization initiatives across digital channels.
  • Act as SME for Adobe Target, ensuring best practice implementation.
  • Collaborate with developers, analysts, and marketing teams to deliver personalized experiences.
  • Analyse user behavior and campaign performance to inform strategy.
  • Manage Adobe Analytics dashboards and report on digital performance.
  • Support content production and scheduling across platforms.

What You'll Bring:
  • 4+ years in digital optimization, experimentation, or personalization roles.
  • Strong experience with Adobe Target, SEO/SEM, and digital analytics.
  • Proven ability to turn data into actionable insights.
  • Excellent stakeholder management and communication skills.
  • Bachelor's degree in marketing, business, advertising, or related field.
  • A passion for innovation, continuous improvement, and member-centric design.
Click the 'APPLY' button or email

We are committed to providing a supportive culture and positively contributing towards creating diverse and inclusive workplaces for our candidates and clients.

We invite candidates of all ages, genders, sexual orientation, cultural backgrounds, people with disability, neurodiverse individuals, and Indigenous Australians to apply.
#J-18808-Ljbffr

  • Optimisation Specialist, Digital Platforms

    3 weeks ago

    Sydney, New South Wales, Australia Profusion Group Full time

    One of Australia's largest profit-for-member funds is seeking a strategic and hands on optimization specialist to lead their digital platforms to drive growth and engagement.About the Role:As the Optimization Specialist, you'll be the go-to expert for digital experimentation and personalization. You'll develop and embed frameworks that enhance member...

  • Urgent Optimisation Specialist, Digital Platforms

    4 weeks ago

    Sydney, New South Wales, Australia Profusion Group Full time

    One of Australia's largest profit-for-member funds is seeking a strategic and hands on optimization specialist to lead their digital platforms to drive growth and engagement.About the Role:As the Optimization Specialist, you'll be the go-to expert for digital experimentation and personalization. You'll develop and embed frameworks that enhance member...

  • Digital Experience Optimiser

    3 days ago

    Sydney, New South Wales, Australia beBeePerformance Full time $90,000 - $120,000

    Job Title">Role Overview:Ticketek Ovation is a global fan experience company that transforms its media function into a fully data-driven, full-funnel performance engine.We are hiring a Digital Media Executive to optimise fan experiences within our division.Key Responsibilities:Support the planning, implementation, and optimisation of digital media campaigns...

  • Digital Platforms

    4 weeks ago

    Sydney, New South Wales, Australia Pedestrian Group Full time

    The Digital Platforms & Content Manager brings the excellence, creativity, innovation and boldness of the ACO to life online, through compelling brand storytelling and optimised paid campaigns.The ACO is one of Australia's most dynamic and highly regarded performing arts organisations. We are looking for a full-time Digital Platforms & Content Manager to...

  • Unlock Your Potential in Digital Optimisation

    4 days ago

    Sydney, New South Wales, Australia beBeeDigitalOptimisation Full time $90,000 - $110,000

    Unlock Your Potential as a Digital Optimisation SpecialistWe are seeking an experienced Digital Optimisation Specialist to join our team. In this role, you will have the opportunity to leverage your expertise in digital optimisation to drive business growth and improvement.As a key member of our Digital Practice, you will work closely with the Acquisition &...

  • Digital Platform Specialist

    3 days ago

    Sydney, New South Wales, Australia beBeeExpert Full time $110,266 - $122,058

    Web Development ExpertThe role involves the design and development of websites, ensuring accuracy, brand consistency, performance, and ongoing improvements. This includes managing content updates, SEO optimisation, and user experience.Key Responsibilities:Develop and maintain digital platforms (CMS, intranet, apps)Design and deliver digital projects,...

  • Digital Journey Optimisation Manager

    4 weeks ago

    Sydney, New South Wales, Australia Commonwealth Bank Full time

    Join to apply for the Digital Journey Optimisation Manager role at Commonwealth BankJoin to apply for the Digital Journey Optimisation Manager role at Commonwealth BankGet AI-powered advice on this job and more exclusive features.12-month secondment/max-term opportunityYou are a digital optimisation specialist with a passion for delivering exceptional...

  • Digital Journey Optimisation Manager

    4 weeks ago

    Sydney, New South Wales, Australia Commonwealth Bank Full time

    Join to apply for the Digital Journey Optimisation Manager role at Commonwealth BankJoin to apply for the Digital Journey Optimisation Manager role at Commonwealth BankGet AI-powered advice on this job and more exclusive features.12-month secondment/max-term opportunityYou are a digital optimisation specialist with a passion for delivering exceptional...

  • Digital Optimisation Manager

    2 weeks ago

    Sydney, New South Wales, Australia TPG Telecom Group Full time

    TPG Telecom started with a belief that we can make things better for Australians.We believe in the power of meaningful relationships to support vibrant, connected communities where everyone belongs.It's our why; our reason to exist.Now, we're proud to be one of Australia's leading mobile and internet providers.We're not just redefining telco, we're changing...

  • Digital Optimisation Manager

    3 days ago

    Sydney, New South Wales, Australia TPG Telecom Group Full time

    TPG Telecom started with a belief that we can make things better for Australians. We believe in the power of meaningful relationships to support vibrant, connected communities where everyone belongs. It's our why; our reason to exist. Now, we're proud to be one of Australia's leading mobile and internet providers. We're not just redefining telco, we're...