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Digital and Social Media Lead

4 weeks ago

Sydney, New South Wales, Australia West Recruitment Consulting Full time
West Recruitment Consulting provided pay range

This range is provided by West Recruitment Consulting. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

A$155,000.00/yr - A$175,000.00/yr

Direct message the job poster from West Recruitment Consulting

Director - Human Resources and HSE Greater Western SydneyRecruitment Specialist | Human Resources & HSE

About YOUR new company

Join a leading organisation in the critical infrastructure sector, delivering essential services to communities across the region. This organisation plays a key role in supporting everyday life and enabling a more connected, resilient, and sustainable future. With a strong commitment to innovation, customer experience, and transparency, it continues to set benchmarks in stakeholder engagement and service delivery.

You'll be part of a high-performing Corporate Affairs team dedicated to delivering clear, consistent, and impactful communications that build trust and enhance reputation.

About YOUR new role As Digital & Social Media Lead, you'll be the strategic and hands-on driver of the organisation's digital presence. You'll lead the development and delivery of a comprehensive digital media strategy that elevates brand visibility, strengthens community and stakeholder engagement, and improves digital performance across web and social platforms.

You will be responsible for:

  • Designing and delivering a dynamic digital content calendar across channels including LinkedIn, Facebook, Instagram, and X (formerly Twitter).
  • Managing the corporate website as webmaster, ensuring a seamless, user-centered experience.
  • Overseeing digital marketing campaigns (SEO, SEM, email, and paid social).
  • Using data insights, analytics, and reputational metrics to inform strategy and refine content.
  • Leading digital communications during incidents or emergencies, including on-call support on a rotating roster.
  • Building internal capability by advising stakeholders on digital best practices and content opportunities.

This is a highly collaborative role, working across multiple business units to identify opportunities, shape narratives, and deliver a consistent, high-impact digital voice for the organisation.

About YOU You're a strategic and creative digital communications professional who thrives in fast-paced, service-oriented environments. You're confident advising at all levels of an organisation and comfortable managing both strategic planning and day-to-day execution.

You will bring:

  • A degree in Communications, Digital Media, Marketing, or a related field.
  • Proven experience in leading social media and digital content strategies within complex organisations or agency environments.
  • Strong capability across content development, analytics, campaign management and user experience (Sitecore experience highly regarded).
  • Demonstrated success managing digital platforms—especially LinkedIn—for brand and reputation building.
  • Excellent stakeholder engagement skills, with the ability to translate business priorities into clear and compelling content.
  • A proactive and adaptable approach, with the ability to perform under pressure and manage competing priorities.

What's in it for YOU?

  • Attractive salary package: $155,000 – $175,000 including superannuation.
  • Flexible working: Hybrid model with a mix of remote and in-office work.
  • Purpose-driven work: Contribute to a critical sector that serves the community every day.
  • Career growth: Work alongside experienced professionals and grow your profile in digital strategy.
  • Impact: Shape the online voice of a major organisation during pivotal moments—from innovation milestones to emergency response.

Ready to make a lasting impact through digital strategy and community engagement?

Apply now to take the next step in your communications career.

For a confidential discussion, please contact Belinda Pilarski, Director – HR and Business Support at 0483 945 151 or email belindapilarski@westrecruitment.com.au

Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Strategy/Planning
  • IndustriesStaffing and Recruiting

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