Growth Product Manager
4 weeks ago
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At TechBiz Global, we provide recruitment services to our TOP clients. We are currently seeking a Growth Product Manager to join one of our clients' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you.
Responsibilities
- Own and execute a user acquisition-focused product-led growth roadmap in partnership with the product, engineering, and marketing teams.
- Design and specify in-app acquisition features such as referral flows, invite mechanics, onboarding nudges, and shareable content.
- Identify and activate non-tech growth channels such as Facebook groups, Reddit, WhatsApp communities, partnerships, and grassroots outreach.
- Run A/B tests and funnel experiments using Mixpanel and Heap, analyzing results to guide iteration and prioritization.
- Track and report on key growth metrics, including installs, invite conversion rates, activation rates, and early cohort retention.
- Present concise growth reviews with actionable recommendations to internal and client stakeholders, including senior leadership.
- Work autonomously within a cross-functional environment to ship fast and measure impact.
Qualifications
- 5+ years in product or growth roles with a focus on user acquisition for mobile apps.
- Demonstrated success in shipping and scaling acquisition-driving features.
- Hands-on experience with Mixpanel and/or Heap for funnel and cohort analysis.
- Proven ability to lead product-led growth experiments and collaborate with engineering and design teams.
- Experience activating non-traditional acquisition channels such as communities, influencer pilots, and organic distribution plays.
- Strong communication skills, comfortable in client-facing and cross-functional environments.
- Familiarity with North American audiences and user behavior patterns.
Nice to Have
- Prior experience in agency or consulting environments or embedded client teams.
- Familiarity with paid user acquisition and performance marketing channels such as Meta Ads or Google Ads.
- Experience with consumer mobile apps in sectors like health, finance, or marketplaces.
- Basic coding knowledge or proficiency with no-code prototyping tools.
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