Copy & PR Specialist
5 days ago
Are you a talented wordsmith with a passion for real estate and a flair for creating compelling content? Marshall White, Melbourne's leading premium real estate agency, is seeking a skilled Copy & PR Specialist to join our dynamic team.
About Us:
Marshall White is synonymous with excellence in Melbourne's high-end real estate sector. We serve premium areas including Stonnington, Boroondara, Port Philip, Bayside, Manningham, and the Mornington Peninsula, offering unparalleled expertise in Residential Sales, Project Marketing, and Property Management.
Your Role:
As our Copy & PR Specialist, you'll play a crucial role in shaping our brand narrative, crafting engaging content that enhances our market presence and reinforces our reputation as an industry leader.
Key Responsibilities:
- Conduct in-depth research to produce compelling communications collateral, such as newsletters, editorial articles, and presentations, while ensuring consistency in messaging.
- Proactively generate and propose content ideas, topics, and repurposing strategies to ensure alignment with industry trends, market relevance, and brand positioning.
- Proofreading content for errors and inconsistencies.
- Maintain relationships with external PR agencies, monitor media for opportunities, and execute PR strategies across channels.
- Work with leadership, sales agents, and office directors to develop content that aligns with brand messaging and business goals.
- Track campaign performance, refine strategies, and identify content gaps to enhance engagement and effectiveness.
What You'll Bring:
- Bachelor's degree in business, communications, or marketing (desirable)
- 2+ years of experience in a PR or Content role (highly desirable)
- A portfolio showcasing your published work
- Exceptional verbal and written communication skills
- Strong organisational abilities and deadline management
- Strategic thinking and a keen eye for detail
- Proficiency in Microsoft Office applications
Why Join Marshall White?
- Work in a dynamic and rewarding environment
- Competitive salary and fun social events
- Mentoring from industry leaders
- Opportunities for growth and promotion
- Internal and external training programs
- A workplace focused on health, wellbeing, and fun
- A collaborative and supportive work environment
- The chance to work with Melbourne's premier real estate brand
If you're ready to take your copywriting and PR career to new heights in the exciting world of premium real estate, we want to hear from you.
Marshall White is an equal opportunity employer committed to diversity and inclusion.
Note: Only candidates closely matching our criteria will be contacted.
Applicants must reside in Melbourne and have full working rights.
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