Performance Media Director, Newcastle
3 weeks ago
Performance Media Director, Newcastle
Enigma Newcastle, New South Wales, Australia
Responsibilities- Lead and grow the Newcastle media team and the performance media product, with a focus on SEM and overall performance/digital product.
- Build strong relationships with top tier clients and provide high levels of service by delivering search solutions that grow their business through performance channels.
- Be hands-on in the role during growth, working in ad platforms and collaborating with cross-functional teams to deliver day-to-day activities.
- Own the output of performance marketing strategies with a core focus on search; train and upskill teams on performance best practices across digital platforms.
- Help deliver the best SEM and performance media product to clients as part of a thriving agency.
- At least 8+ years' search marketing experience
- Performance media strategy including performance audits, forecasting results and channel and budget recommendations
- Experience with search & overall performance media reporting — analyse data, make optimisation decisions, and clearly articulate results and optimisations to clients
- Experience using relevant optimisation software (e.g., SA360)
- Highly analytical disposition and advanced Excel skills
- Experience in mentoring and training staff on performance media
- Understanding of performance ad platforms and bid management tools (e.g., Ads Manager, SA360, DV360)
- Google and Bing accredited
- Strong knowledge of Google Analytics
- Understanding of website backend to set up tracking and conversion goals
- Problem solving & critical thinking
- Effective communication and presentation skills
- Highly productive
- Director
- Full-time
- Marketing and Sales
- Advertising Services
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Performance Media Director, Newcastle
3 weeks ago
Newcastle, New South Wales, Australia Enigma Full timeOverviewPerformance Media Director, NewcastleEnigma Newcastle, New South Wales, AustraliaResponsibilitiesLead and grow the Newcastle media team and the performance media product, with a focus on SEM and overall performance/digital product.Build strong relationships with top tier clients and provide high levels of service by delivering search solutions that...
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