SEO Analyst

1 week ago

Shire of East Gippsland, Australia FlowerAura Full time
Overview

Position: JD for SEO Analyst

Job Description - Technical: Familiarization Google Analytics & Webmasters. Administer Google webmaster to diagnose the issues in the website. Keeping updated on both white hat and black hat SEO strategies to avoid penalties from search engines. Knowledge of major Google updates like Mobile First Index, Hummingbird, Panda Penguin, etc. Implement canonical tag. Use of Schema Tags. Robots.Txt optimization. HTML and XML Sitemap Management. W3c Validation. Provide solutions to improve webpage speed. Redirection Management. Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance our website goals.

Job Description - Onpage: Competitors Website Analysis to identify areas for improvement. Keyword research and analysis to optimize existing content and uncover new categories. Effective Meta Tags Writings. Heading Tags Optimization. Alt Tag Image Optimization. Internal Linking Strategy. Onpage Content Optimization with proper keyword density. URL Mapping. Avoid Doorway Pages. Domain Analysis.

Job Description - Offpage: Implement link building campaigns as per the requirement. Guest post outreach and promotions on social media platforms. Business Listings creation to improve local SEO. Participation in QA sites like Quora. Press Release Submissions. Bookmarking, Classified posting, Blog commenting on quality sites.

Experience: 1-2 years in field of SEO, preferably from good Digital Marketing Agency or worked in internet based business (No fresher). Good knowledge and speed in Off Page Activities.

Education Qualification: Preferably from MCA/ BE/ BTech background (understands technology).

Professional Skills & Qualifications: Proficiency in MS Excel and Word.

Desired: Knowledge of HTML/CSS and website administrations. Good written and verbal English. The candidate must be- highly energetic, self-motivated, solution-oriented and self-instructed towards business goals with good written and verbal communication skills.

Seniority level
  • Entry level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Staffing and Recruiting

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