Senior Marketing Communications Specialist

Senior Marketing Communications Specialist

Join to apply for the Senior Marketing Communications Specialist role at Australian Red Cross

Senior Marketing Communications Specialist

Join to apply for the Senior Marketing Communications Specialist role at Australian Red Cross

• Sydney CBD - generous salary packaging available

About Australian Red Cross

Australian Red Cross is part of the world's largest humanitarian movement. We support and empower people and communities in times of vulnerability. We act for humanity.

How this role supports our work

This position supports the day-to-day delivery of Australian Red Cross's marketing and communication initiatives to help amplify our impact across communities. Reporting through to the Senior Manager – Marketing and Communication this role is accountable for ensuring the team delivers strategically conceived and integrated marketing and communication campaigns for both internal and external audiences.

What you will do day to day

• Advocate for assigned portfolios championing their needs and bringing together cohesive strategies in alignment with the overarching strategic calendar.
• Work closely with cross functional senior stakeholders to develop accurate Marketing and Communication briefs that clearly define budgets, deadlines and expectations.
• Ensure that the voice of our customers both internal (members, volunteers & staff + Board/Governance structures) and external (program beneficiaries, donors, government & industry experts) is heard, listened to and responded to respectfully throughout our campaigns and responses.
• Lead strategic discussions around the long-term revenue raising, and general awareness lifting of core advocacy and programmatic strategic approaches
• Write compelling campaign earned media materials (including media releases, reactive key messages, media statements), and respond/manage media opportunities/inquiries in a timely fashion.
• Take part in on call crisis management & on call management roster.

What you will bring

• Substantial marketing & communication strategy development, campaign management and creative execution experience which has been proven within a results-focused environment.
• Demonstrated experience in successfully presenting creative and innovative ideas, opportunities and delivering solutions both to internal and external audiences.
• Substantial experience in demonstrable savvy channel planning across paid, owned and earned channels and end-to-end delivery for both external and internal audience channels.
• Experience in managing multiple, internal and external agency partners as part of a village to deliver integrated campaigns that achieve market shifting results.
• Substantial brand/marketing, media & internal communication knowledge and experience in a client-based, or agency role delivering within a complex matrixed organisation.

Benefits that act for you, while you act for humanity

• Take advantage of salary packaging that could provide you with a great way to reduce the amount of tax you pay - and increase your take-home pay. You can salary package up to $15,900 for living expenses (such as rent, groceries, utility bills); up to $2,650 for holiday accommodation and meals when dining out; Novated car leases; superannuation and purchase additional annual leave.
• Access flexible working arrangements including generous hybrid arrangements and a paid 'Me' day

Further information

This role is covered by the Social, Community, Housing and Disability Award – Level 6.

For any enquiries, please contact Anna McKeon – please note this is only for enquiries, all applications must be submitted through our website for consideration.

Thank you for considering a career at Red Cross. We also have great opportunities to volunteer. Click here to find out more.

Job Ref # 12730

Seniority level

• Seniority levelMid-Senior level

Employment type

• Employment typePart-time

Job function

• Job functionMarketing
• IndustriesNon-profit Organizations

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