Marketing Automation Consultant

4 weeks ago

Melbourne, Victoria, Australia Green Hat Full time
Overview

You: Have a love for all things marketing automation and mar-tech in general. You have an inquisitive mind, can take a marketing automation program from idea to finished program and present post campaign reports, have strong attention to detail and enjoy learning new tech and platforms.

Us: Green Hat is Australia's leading B2B marketing agency. We exist to challenge the b2b status quo—transforming businesses through marketing breakthroughs. Everyone at Green Hat loves B2B marketing. As an independent agency we pride ourselves on growing and developing the best and brightest b2b marketing talent. Our client portfolio includes household names in Food Services, Technology, Healthcare, Hospitality, Professional Services and more.

The gig: We are looking for a passionate and experienced marketing automation consultant to join our Digital Experience team. You will have access to world-leading tools and the wider digital team which specialises in data analytics, web dev, media, social, web and email marketing.

Responsibilities
  • Setting up, scoping and managing marketing automation programs, emails, landing pages and campaigns
  • Investigate integrations between client's martech tools
  • Analyse and optimise these programs
  • Investigate errors and work with the team to find solutions
  • Prepare reports, often using a real-time data visualisation platform for data and cross-channel reporting
  • Assist in preparing process flows (e.g. nurture or lead scoring journeys)
  • Working with account teams to understand the big picture so as to play your part
Qualifications
  • 2+ years' experience with enterprise marketing automation platforms, ideally Marketo, Hubspot and/or Pardot
  • Digital/automation certifications are a bonus
  • Strong attention to detail
  • Confident and clear communicator (able to 'dumb down' tech when needed)
  • Passion for all things digital
  • An interest in martech - you will get exposure to some of the world's leading martech platform
  • Ambition - we aim to delight our clients every day and this means staying ahead of the martech game
Benefits and environment
  • Hybrid work environment
  • Ability to work from anywhere in the world for up to one-month per year
  • Ability to swap public holidays for cultural/religious reasons
  • Great opportunity to level up your skills – professional development encouraged
  • Get coaching and support from B2B marketing industry pros
  • We're informal, we like to have some fun while delivering professional outcomes for our client
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Analyst
  • Industries: Advertising Services and Marketing Services

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