Marketing Automation Specialist

2 weeks ago


Sydney, New South Wales, Australia The Travel Corporation Full time
Join to apply for the Marketing Automation Specialist role at The Travel Corporation 2 days ago Be among the first 25 applicants Join to apply for the Marketing Automation Specialist role at The Travel Corporation Who We AreContiki is the world's leading youth travel brand for 18-35s.
We're all about making every moment count, from spontaneous adventures to once-in-a-lifetime experiences across the globe.
Behind the scenes, we're a fast-paced, data-savvy team obsessed with connecting the right people to the right trips at the right time.
That's where you come in.
- ContikiLocation: Bondi Junction (Hybrid)Who We AreContiki is the world's leading youth travel brand for 18-35s.
We're all about making every moment count, from spontaneous adventures to once-in-a-lifetime experiences across the globe.
Behind the scenes, we're a fast-paced, data-savvy team obsessed with connecting the right people to the right trips at the right time.
That's where you come in.What You'll Be DoingBuild and Optimise Journeys Design and deploy automated email journeys (welcome flows, booking nudges, win-backs, and more) Configure triggers, segments, dynamic content, and decision trees Make sure every message is on-brand, timely, and performance-ready Test and QA Everything Rigorously test journeys from subject lines and links to data logic and merge tags Maintain suppression rules and contact governance Troubleshoot formatting, data, and integration issues Track, Report and Improve Monitor key performance metrics: open rates, CTRs, conversions, revenue Run A/B tests and iterate based on results Share actionable insights with CRM and Brand teams Collaborate Across the Crew Work closely with content, creative, product, and retention teams Ensure consistent messaging across manual sends and automated flows Support smooth execution of campaigns from concept to launch Keep Our Systems Clean and Smart Maintain documentation for naming conventions, workflows, and logic Partner with data teams to ensure accurate segmentation and data flow Look for ways to streamline, scale, and enhance our automation strategy What You Bring2-4 years of experience in CRM or marketing automation Hands-on experience with tools like Braze, Iterable, Salesforce Marketing Cloud, or Hub Spot Strong understanding of email marketing best practices, segmentation, and deliverability Detail-oriented with a passion for solving problems Bonus: familiarity with HTML/CSS (but not essential) A love for testing, learning, and making incremental improvements A collaborative mindset and a can-do attitude What Success Looks LikeHigher open, click-through, and conversion rates across lifecycle journeys Fewer manual sends thanks to smart, scalable automation Lift in repeat bookings and customer lifetime value Zero QA errors and smooth, on-time launches Meaningful A/B test results that fuel growth Why Join Us?Career Growth: Opportunity to lead strategic, high-visibility projects and work closely with senior leaders across global functions.
Wellbeing Support: Access to extensive employee assistance and wellbeing programs for you and your family.
Travel Discounts: Generous domestic and international travel discounts for you, your family, and friends.
Learning & Development: Career development and personal growth opportunities.
Love for Travel Benefit: Annual travel credit of $1850 after your first year to use on any core travel brands.
Team Engagement: Two team engagement days per year.
Volunteer Leave: Two days paid leave per year for volunteer opportunities.
Parental Leave: 12 weeks paid parental leave for eligible employees.
Seniority level Seniority level Entry level Employment type Employment type Full-time Job function Job function Information Technology Industries Travel Arrangements Referrals increase your chances of interviewing at The Travel Corporation by 2x Sign in to set job alerts for "Marketing Automation Specialist" roles.
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