Senior Brand Manager
2 weeks ago
Your objective is to make everyone in Australia and New Zealand fall even more in love with these delicious snacks through fantastic storytelling for the moments that matter in life.
Your mission is to lead and manage the entire NPD & brand strategy.Key responsibilities Manage and lead the entire end-to-end marketing and brand strategy as well as innovation.
50% Brand building and brand communications across all channels especially TVC.
50% Innovation and NPD focus - launching 10 new brands in the next 1-2 years.
Create and set the entire marketing mix using actionable insights for New Product Development, Packaging, Pricing and Promotion initiatives.
Build nurturing and long-lasting relationships with key stakeholders both internally and externally, including NPD and Innovation, major retail chains, food service providers, and agencies.
Drive business growth and brand equity.
What you need to be successful A delicious attitude and mindset balancing a nurturing and collaborative approach to hitting key business and brand objectives.
A tertiary qualification in Marketing or Business or similar.
A proven track record as either a highly successful Brand Manager or Senior Brand Manager looking for a new challenge.
A background in FMCG/food skilled in building a brand strategy and using insights to manage NPD and Innovation.
An adaptable and flexible nature and ability to influence key stakeholders to enjoy positive business outcomes.
Benefits Great salary and benefits | $155,000 inc super + 20% bonus.
Opportunity to shape their marketing strategy and make a significant brand and company-wide impact.
Macquarie Park location with free parking.
Constant learning and development with a supportive marketing leadership team.
A supportive, fun, and collaborative working environment.
WFH 2 days a week.
About the company My client is one of Australia's most loved food brands, famous for delicious snacks that are a part of the fabric of Australian life.
They spread joy and happiness with every nibble.How to Apply Click APPLY and follow the instructions to manage your application for this role and future roles.
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