Senior Marketing Officer

Add expected salary to your profile for insights About Us: Alzheimer's WA is the leading provider of dementia care in WA.
Alzheimer's WA has been serving the community for more than 40 years.
Our organisation provides direct respite, home care, education and dementia support services.
Additionally, we raise awareness and advocate to people living with dementia in WA (which exceeds some 48,000 individuals) and support to the 200,000 carers, friends, and family members.
AWA, as a not-for-profit, and Company Limited by Guarantee, complies with various Federal and State legislation, including the Corporation's Act and WHS 2020 Act, with a membership base of over 2,000 individuals.
Inclusive Workplace: We are a purpose led organisation and committed to fostering a thriving workplace where everyone feels valued and respected.
Embracing diversity and inclusion, we strive to create a culture that honours each individual's unique perspectives and experiences.
We welcome applications from all talented individuals, regardless of age, sexual orientation, gender identity, disability status, cultural or linguistic background, and we encourage Aboriginal and Torres Strait Islander (First Nations) people to apply.
Position Summary: Alzheimer's WA is seeking a Senior Marketing Officer to join our team.
The role focuses on the implementation of our marketing plans to drive revenue growth and brand awareness for Alzheimer's WA in addition to developing and implementing the marketing and communication plans in line with brand objectives.
Key Responsibilities: Develop and execute marketing and communication strategies to support organisational objectives Create compelling, on-brand content for social media, videos, EDMs, and print materials Design marketing collateral and digital assets using tools such as Canva or Adobe Creative Suite Plan, manage, and evaluate targeted marketing campaigns across multiple platforms Maintain and grow Alzheimer's WA's presence across key social media channels (Facebook, Linked In, Instagram)Manage the social media content calendar and schedule regular posts to engage and grow audiences Support the planning and promotion of internal and external events, including marketing support and collateral Prepare and submit grant and funding applications in line with guidelines and deadlines Ensure all communications adhere to Alzheimer's WA brand guidelines and maintain consistency across formats Manage and update the AWA website to ensure timely, accurate, and relevant information Coordinate quality control and proofreading of marketing content Maintain and update the AWA Style Guide to reflect current branding and communication standards Collaborate with internal teams and external suppliers to deliver marketing projects on time and within budget Monitor and report on marketing performance metrics to support continuous improvement Actively contribute to the development and visibility of Alzheimer's WA through strategic marketing efforts Selection Criteria: Minimum 2 years' experience in a marketing department, design/ad agency, or digital agency Experience working with social media Working knowledge and experience with Canva (mandatory) along with Hub Spot, Adobe Creative Suite and other design software (Mail Chimp)Expertise in the use of Microsoft 365 programs Proven experience in successfully implementing brand and/or marketing campaigns across a range of communication channels Demonstrated experience in developing, measuring and interpreting brand and marketing metrics Experience with Event Management will be an advantage Membership or eligibility for membership to the Public Relations Institute of Australia (PRIA).
Membership of Fundraising Institute Australia (FIA) and a firm understanding of best practice principles and relevant tertiary qualification in Communications or similar (desirable)We offer: Flexible work arrangements Salary packaging up to $15,900 per annum5 weeks of annual leave and 17.5% leave loading Market leading Employee Assistance Program To apply please submit cover letter outlining your experience (aligned to the position description) and a copy of your current CV.
For a confidential discussion or further information regarding this role please contact the P&C team atrecruitment@alzheimerswa.org.au (please no emails to this address)Unlock job insights Salary match Number of applicants Skills match Your application will include the following questions: Which of the following statements best describes your right to work in Australia? What's your expected annual base salary? How much notice are you required to give your current employer?Harry Perkins Institute of Medical Research Inc.
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