Manager Integrated Marketing

2 weeks ago

Council of the City of Sydney, Australia Westpac Group Full time

How will I help?

We are looking for a Manager Integrated Marketing to join our team and drive our team to deliver magnetic communication campaigns into market.

What's in it for you?

You'll play an important and significant part in the future of a business that has been around for 200 years and be instrumental in achieving our purpose of helping Australians succeed. So, we'll back you in the development of your career, with internal career prospects and flexible working. You'll also be backed by a fantastic team of people in a can-do, supportive structure.

Your responsibilities will include but not limited to:

  • Collaboration to deliver their best possible, integrated campaigns.
  • Develop and implement creative campaigns that align with the bank's overall objectives and deliver our go-to-market calendar and Triple play.
  • Work with our creative and media agencies and partners to deliver communications campaigns that are Distinctive, Disruptive and Relevant.
  • Development and execution of innovative campaigns across various channels, including paid, owned and earned.
  • Collaborate with stakeholders across the bank to understand business needs
  • and develop solutions.
  • Use insight, data and analytics to inform campaigns.
  • Manage budgets and timelines for creative projects to ensure timely and cost-effective delivery.
  • Continuous improvement imperative; use of commercial outcomes and evidence to build better briefs and streamlined processes.
  • Sound knowledge and keen interest in staying up-to-date with industry trends to lead best practices in integrated communications and marketing.
  • Ensure all campaigns are compliant with relevant regulatory guidelines and best practices.

What do I need?

  • Bachelor's degree in marketing, advertising, or a related field.
  • 3+ years of experience in a similar agency or marketing role.
  • Demonstrated ability to develop and execute effective marketing strategies and campaigns.
  • Excellent communication, and collaboration skills.
  • Ability to thrive in a fast-paced, results-driven environment.
  • Strong knowledge of regulatory compliance guidelines and best practices.

What's it like to work there?

We aim to provide one big, supportive team to help us achieve our purpose of creating better futures together. As an equal opportunity employer, we're proud to have created a culture and work environment that values diversity and flexibility – and champions inclusion.

How do I apply?

Start here. Select the APPLY or APPLY NOW button.

At Westpac we are committed to providing a supportive culture and creating diverse, inclusive, and accessible workplaces, branches, products and services for our customers, employees, and community. This role is open to experienced candidates seeking a discussion around workplace flexibility. We invite candidates of all ages, genders, sexual orientation, cultural backgrounds, people with disability, neurodiverse individuals, and Indigenous Australians to apply. If you have questions about the recruitment process, please email

Do you need reasonable adjustments during the recruitment process?

We can provide reasonable adjustments for individuals with disability and/or neurodiversity. If you require an adjustment to be made during the recruitment process at any stage, please call Option 2.3 or email

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