Marketing Analyst

2 weeks ago

Sydney, New South Wales, Australia CreditorWatch Full time

Who are we?:


So you might ask, who's CreditorWatch? Well, we are a leading Australian data and technology company that provides businesses with access to unique data and innovative products.

By using our platform, our customers can confidently manage their commercial relationships, improve productivity and reduce financial risk.


As a commercial credit reporting bureau, we offer a complete suite of credit reporting products and data insights covering the entire customer lifecycle, from customer onboarding and credit decision automation to credit risk management and automated collections.


We were established in 2010 and most recently were named as one of AFR's Top 10 Best Places to Work as well as certified by Great Place to Work consecutively across 2022 and 2023.

We saw significant growth in 2023 and that's not about to change.

We are getting ready for a massive 2024 and scaling at pace, making this the perfect time to join CreditorWatch.


Your Role & Team:


In this newly created role as our
Marketing Analyst you will play a key role in optimising our marketing efforts by uncovering actionable insights, measuring campaign effectiveness, and partnering with Sales to drive revenue growth through improved customer acquisition and retention.

You will leverage data driven analysis to inform strategic decision-making processes and develop actionable recommendations for the business.


This role reports directly to our
Insights and Analytics Manager and is a full-time opportunity offering hybrid working conditions based out of our Sydney CBD office.


Some of your responsibilities include and are not limited to:

  • Uncover actionable insights to optimise marketing spend and drive revenue growth by analysing marketing performance metrics, customer behaviour, and market trends.
  • Measure and analyse the impact of marketing campaigns across various channels to determine what works, what doesn't, and why.
  • Partner with the sales team to identify trends impacting conversion rates, customer acquisition and retention, and collaborate on strategies to improve overall performance.
  • Build dashboards and reports that transform complex marketing data into easytounderstand visualisations and actionable insights.
  • Conduct market research and competitive analysis to identify opportunities for growth, assess market trends and benchmark performance against industry standards.
  • Collaborate with crossfunctional teams to align marketing initiatives with business objectives and ensure seamless execution.
Ideally you'll come into the role having 3-5 years of experience as a Marketing Analyst.

You have strong analytical skills with the ability to interpret complex data sets, identify trends, and draw actionable insights. You're proficient in data analysis tools and techniques, including Excel and SQL.


Further, we'd love for you to have prior experience working with various data visualisation tools such as Tableau or Power BI.

Lastly your communication and presentation skills will be second to none, with the ability to convey technical information to non-technical stakeholders in a clear and concise manner.


More than just work
-
Keep Active - All employees get a Fitness First Platinum gym membership.
-
Daily Fuel - Barista-made coffee, breakfast, snacks, lunches and drinks on us - we got you

❤‍ Wellness Days - Receive an additional day off each month. Whether you're pursuing physical activities, cultivating your mental wellbeing or supporting your communitythis is your time to switch off from work.
-
Monthly Massages - We offer monthly in-house massages to soothe those sore spots and tight knots. Poor posture? Stressful week? We get it.

Bonus Shares - We offer our dedicated employees' performance-based bonuses. Our employees are also permitted to gain access to our bespoke Employee Share Scheme, giving you the rare opportunity to invest in a growing technology company.

Fun Activities - We love escaping the workplace to do fun stuff. Whether its pasta-making, sailing classes, touch footy, winery tours, go karting or relaxing on the company boat (yeahwe own a boat) - these monthly team building activities will keep you feeling valued and connected.
-
Legal Services - Our employees get access to free legal services - from conveyancing and property advice to legal assistance around wills, trusts, powers of attorney and more. We make life easier for you, saving you time, money and unnecessary headaches.

Our Values:

-
The 1%'ers add up - Our commitment to going that one step further sets us apart, as we believe that small efforts or improvements in any aspect of our work collectively lead to significant success.

We are dependable and trustworthy - Our clients are everything to us and we are passionate about maintaining and delivering reliable and trusted services to them.

We are committed to growth - Our success comes

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