Digital Content Executive
2 weeks ago
Accor is a world leader in the hotel industry, present in 110 countries, with more than 5,000 hotels and 10,000 restaurants and bars.
The group deploys an integrated hotel ecosystem that is among the most diversified in the sector, notably associating luxury and high-end brands, mid-range and economic offers, exclusive lifestyle concepts, venues for shows and entertainment, clubs, restaurants and bars, private residences, shared accommodation, concierge services and co-working spaces.
Accor thus has a portfolio of incomparable brands, led by more than 300,000 employees around the world. More than 65 million members benefit from the group's complete loyalty program, ALL - Accor Live Limitless.Job Description:
The role also includes the support and management of digital channels including Search Engine Optimisation, mobile app, digital campaigns, and website animation.
Getting to know the role and your responsibilities
- Manage and implement website animation for Accor's market leading websites, ensuring offers and promotions are regularly updated and content is up to date and well maintained;
- Maintain Accor's website animation plan, ensuring all stakeholder campaigns and promotions are considered;
- Provide support and liaison for website and APP requests via centralized ticketing system. Championing CMS template evolutions to support Pacific content requirements with the central CMS and Digital Factory teams.
- Regularly liaise with regional and international teams to identify relevant content for promotion on the Accor websites;
- Support the development and implementation of Accor's local Mobile App strategy, increasing the downloads, activation and engagement of users to improve the app contribution;
Qualifications:
- Tertiary qualification in business/marketing;
- Experience in a similar role within digital marketing/sales, minimum 2 years;
- Excellent copy writing skills; and
- Strong working knowledge of Microsoft Outlook, Microsoft Office, Microsoft Teams and website CMS, and Adobe Campaign
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