PR Senior Account Executive

1 week ago

Sydney, New South Wales, Australia The Red Agency Pty Ltd Full time

Description

:

Join Havas Red's PR team on a journey to success as a PR Lifestyle SAE This exciting opportunity is open to candidates based in either Melbourne or Sydney .

Role Overview

The Senior Account Executive will assist the Account Director and wider team to deliver the best work possible across campaign development, implementation and insightful media and social channel monitoring and reporting.

This is an emerging practitioner's role and requires a degree in Communications, Public Relations or Journalism (or similar), strong computer skills especially in Microsoft Office, a minimum two year's full-time agency experience and proven proficiency to perform tasks required to a high standard.

The position reports to an Account Director (or above) with whom the person works on a daily basis, and requires accountability for personal and team outputs and outcomes, under supervision but with more autonomy than an Account Executive. A Senior Account Executive may line manage Interns and Account Coordinators.

Knowledge Requirements

This position requires a broad theoretical knowledge, with depths in some areas, of

The agency's history and current operational priorities including collaboration within the Havas Village The communications industry, theories and practice Australian politics, society, news, influencers and social media The agency's clients, their industry sectors, customers and stakeholders/key influencers The legal and ethical behavioural expectations of Australian communication practitioners

Skills

Media relations activity Social and digital strategy/community management Event management Developing audience insights Development of communications plans Stakeholder management tasks Issues and crisis communications Communications measurement and evaluation Business development Routine financial management tasks

Personal Application

Uses verbal and non-verbal communication strategies to communicate clearly and successfully in a wide range of situations Demonstrates initiative and proactivity Demonstrates professional conduct at all times Completes tasks within set deadlines with good attention to detail Successfully coordinates numerous tasks under pressure Contributes strongly to team effectiveness Clearly outlines problems and suggests solutions Proactively identifies personal areas for improvement Able to apply learning needs to create a career plan Understands all technology available for the task Reviews own performance Uses critical reading skills to interpret information from texts

Areas of Responsibility

Liaise and attend meetings with clients, media, prospective clients and internal teams (Red Havas and broader Havas Village) Produce meeting reports noting actions and ensuring appropriate interaction and follow up Maintain and update client, media and supplier databases Manage keeping coverage tracker up to date with PR coverage across product, corporate and consumer/lifestyle and assist the team with reporting duties Assist with the design and content of documents and proposals Participate as an active and interested team member, providing support to colleagues and taking every opportunity presented to learn and develop the 'art of consulting' including approach, response, message and knowledge delivery Participate in brainstorms to generate media strategies and story ideas Complete timesheets daily with required detail around what was done, ensuring all time is tracked, billing a minimum average of 6.5 billable hours to client work per day Follow company policies and procedures Prepare and keep up to date accurate, relevant media distribution lists Have sound media relationships across mainstream and specialist outlets relevant to client base Build relationships with influencers relevant to client base Develop high quality media releases, pitches and materials, including research, writing, editing, collating and distributing through relevant social media channels Proactively follow up media to achieve agreed KPIs Respond to and follow up media enquiries in a timely and efficient manner Monitor and report on client and industry media activity ensuring media coverage is provided in the best quality and as quickly as possible Maintain, develop and track an active product loan pool for review or photography Plan and carry out media research and advise team on relevant opportunities for clients in consultation with account managers Consumer/lifestyle PR stories - Creative thinking of press office angles Actively participate in brainstorms to generate media strategies and story ideas Monitor and report on client, industry and competitor social media activity Develop content calendars with Account Managers Develop, post and monitor social media content as directed Assist event management including research, venue, catering and talent selection and management Coordinate guest lists, devise and dispatch invitations and manage RSVPs Provide quality control and hands on support

#LI-BN1

Work with us:

The pride we have in our work goes hand in hand with a culture that's passionate, vibrant and bloody good fun.

At Havas, one of our core beliefs is to Never Be Normal. We believe that people are our most vital asset because they are different. Different to one another and different to the norm. Diverse perspectives fuel our curiosity and fresh thinking. Open communication encourages contribution without hierarchy.

Ongoing education for all creates growth at every level. We create an environment where all our people belong, and can thrive, adapt, learn and grow because we are in the business of making a meaningful difference to people; and that's good business.

And so, it follows that we encourage people from diverse backgrounds, identities, beliefs, age and abilities, including Aboriginal and Torres Strait Islander people, to apply for this or any role with us.

We look forward to meeting you.

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.

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